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~isPartOf:"International journal of Islamic marketing and branding"
~isPartOf:"Journal of vacation marketing"
~subject:"Markenimage"
~subject:"quality and price"
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Markenimage
quality and price
Brand image
4
Consumer attitudes
4
Verbrauchereinstellung
4
Brand management
2
Consumer behaviour
2
Designation of origin
2
Destination management
2
Destinationsmanagement
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Herkunftsbezeichnung
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Holiday behaviour
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Konsumentenverhalten
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Markenführung
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TPB
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Tourism
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Tourism marketing
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Tourismus
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Tourismusmarketing
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destination image
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theory of planned behavior
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theory of planned behaviour
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Asia pacific
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Augmented reality
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Bosnia and Herzegovina
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China
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International tourism
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Internationaler Tourismus
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Luxusgüter
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Nordmazedonien
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North Macedonia
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Ahasanul Haque
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Bilgihan, Anil
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Hodzic, Adan
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Hu, Tung-Kuang
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Kartika, Betania
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Kuo, Chin
1
Li, Ran
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Luo, Zhenpeng
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Tsang, Seng-su
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International journal of Islamic marketing and branding
Journal of vacation marketing
Journal of retailing and consumer services
3
International journal of market research
2
Journal of Islamic marketing : JIMA
2
Journal of marketing theory and practice
2
The journal of product & brand management
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Asian Academy of Management journal : AAMJ
1
Corporate reputation review
1
International journal of business and globalisation : IJBG
1
International journal of business innovation and research
1
International journal of electronic business : IJEB
1
International journal of enterprise network management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of technology marketing : IJTMkt
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing communications
1
Journal of promotion management : JPM
1
Journal of promotion management : innovations in planning and applied research
1
Journal of strategic marketing
1
Management and information technology in the digital era : challenges and perspectives
1
Marketing : ZFP ; journal of research and management
1
Marketing intelligence & planning
1
Munich Business School working paper
1
Psychology & marketing
1
South Asian journal of management : SAJM
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Sustainable fashion supply chain management : from sourcing to retailing
1
The journal of brand management : an international journal
1
The journal of management development
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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1
Exploring impacts of AR on group package tours : destination image, perceived certainty, and experiential value
Tsang, Seng-su
;
Kuo, Chin
;
Hu, Tung-Kuang
;
Wang, Wen-Cheng
- In:
Journal of vacation marketing
29
(
2023
)
1
,
pp. 84-102
Persistent link: https://www.econbiz.de/10014246953
Saved in:
2
Marketing China to U.S. travelers through electronic word-of-mouth and destination image : taking Beijing as an example
Li, Ran
;
Luo, Zhenpeng
;
Bilgihan, Anil
;
Okumus, Fevzi
- In:
Journal of vacation marketing
27
(
2021
)
3
,
pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
Saved in:
3
Purchase intention of customers towards luxury brands in North Macedonia : theory of planned behaviour approach
Muça, Sara
;
Zeqiri, Jusuf
- In:
International journal of Islamic marketing and branding
5
(
2020
)
2
,
pp. 99-113
Persistent link: https://www.econbiz.de/10012512768
Saved in:
4
Consumers' purchase intention of halal brand products in Bosnia and Herzegovina : extension version of the theory of planned behaviour
Hodzic, Adan
;
Ahasanul Haque
;
Kartika, Betania
- In:
International journal of Islamic marketing and branding
5
(
2020
)
4
,
pp. 300-325
Persistent link: https://www.econbiz.de/10012512836
Saved in:
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