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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"International journal of consumer studies"
~subject:"Internet marketing"
~subject:"Sustainability"
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Internet marketing
Sustainability
Consumer behaviour
900
Konsumentenverhalten
900
Advertising effects
105
Werbewirkung
105
Advertising
86
Werbung
86
Brand image
78
Markenimage
78
Brand management
76
Markenführung
76
Environmental consciousness
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Bartels, Jos
2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Chan, Kelvyn Ka Fuk
1
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1
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International journal of advertising : the quarterly review of marketing communications
International journal of consumer studies
Journal of business research : JBR
216
Journal of retailing and consumer services
172
International journal of internet marketing and advertising : IJIMA
118
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
81
Journal of marketing communications
75
International journal of advertising : the review of marketing communications
66
International journal of hospitality management
63
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
Journal of promotion management : innovations in planning and applied research
54
The journal of product & brand management
53
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
50
Journal of internet commerce
50
Cogent business & management
48
International journal of electronic marketing and retailing : IJEMR
48
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
47
Electronic commerce research
36
The journal of brand management : an international journal
35
Journal of marketing management : MM
34
Management science : journal of the Institute for Operations Research and the Management Sciences
34
Technological forecasting & social change : an international journal
34
Asia Pacific journal of marketing and logistics
33
International journal of contemporary hospitality management
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
31
Journal of marketing
31
Information systems research : ISR
30
Psychology & marketing
30
Tourism management : research, policies, practice
30
International journal of technology marketing : IJTMkt
29
Journal of promotion management : JPM
29
Young consumers : insight and ideas for responsible marketers
29
Marketing intelligence & planning
28
Journal of electronic commerce research : JECR
27
Journal of fashion marketing and management
27
International journal of retail & distribution management
26
Journal of advertising research
26
Journal of marketing management : JMM ; journal of the Academy of Marketing
26
Journal of management information systems : JMIS
25
Cleaner and responsible consumption
24
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ECONIS (ZBW)
94
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1
A digital cohort analysis of consumers' mobile banking app experience
Sharma, Neeru
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10014465708
Saved in:
2
Digital touch in sponsorship : getting closer to the brand through virtual reality
Petit, Olivia
;
Lorey, Thierry
;
Dosquet, Frédéric
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1758-1771
Persistent link: https://www.econbiz.de/10014335634
Saved in:
3
How to maintain sustainable consumer behaviours : a systematic review and future research agenda
Elhoushy, Sayed
;
Jang, Soocheong
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2181-2211
Persistent link: https://www.econbiz.de/10014427271
Saved in:
4
Emojis to conversion on social media
Mladenović, Dušan
;
Koštiál, Kamil
;
Ljepava, Nikolina
; …
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 977-994
Persistent link: https://www.econbiz.de/10014250669
Saved in:
5
EWOM processing from receiver perspective : conceptualising the relationships
Le, Tri D.
;
Robinson, Linda J.
;
Dobele, Angela R.
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 434-450
Persistent link: https://www.econbiz.de/10014248882
Saved in:
6
A meta-analysis of the elaboration likelihood model in the electronic word of mouth literature
Moradi, Masoud
;
Zihagh, Fereshteh
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1900-1918
Persistent link: https://www.econbiz.de/10013412013
Saved in:
7
Consumers' brand personality perceptions in a digital world : a systematic literature review and research agenda
Ghorbani, Mijka
;
Karampela, Maria
;
Tonner, Andrea
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1960-1991
Persistent link: https://www.econbiz.de/10013412019
Saved in:
8
How do consumers perceive open-source seed licenses? : exploring a new credence attribute
Kliem, Lea
;
Wolter, Hendrik
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2220-2238
Persistent link: https://www.econbiz.de/10013412134
Saved in:
9
Digital consumer engagement in a social network : a literature review applying TCCM framework
Saikia, Winee
;
Bhattacharjee, Abhigyan
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10014465615
Saved in:
10
The dimensions and roles of online content in social commerce : a systematic literature review and future research agenda
Singh, Diksha
;
Pandey, Vidushi
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014465954
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