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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action"
~isPartOf:"Psychology & marketing"
~isPartOf:"The Jossey-Bass handbook of nonprofit leadership and management"
~subject:"Nonprofit organization"
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Nonprofit organization
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6
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International journal of advertising : the quarterly review of marketing communications
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
Psychology & marketing
The Jossey-Bass handbook of nonprofit leadership and management
Journal of nonprofit & public sector marketing
25
International review on public and non-profit marketing
19
Journal of philanthropy and marketing
14
Nonprofit management & leadership
12
International journal of nonprofit and voluntary sector marketing
8
Nonprofit and voluntary sector quarterly
8
International journal of nonprofit & voluntary sector marketing
4
Journal of business research : JBR
4
Nonprofit marketing : sectoral applications
4
The evolution of nonprofit marketing
4
National Bureau of Economic Research Conference Report
3
Nonprofit-PR
3
A National Bureau of Economic Research conference report
2
Administrative Sciences : open access journal
2
Australasian marketing journal
2
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
2
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
2
Journal of marketing
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of public policy & marketing
2
Management : journal of contemporary management issues
2
Management communication quarterly : an international journal
2
Marketing theory
2
PR-Praxis
2
Public relations in the nonprofit sector : theory and practice
2
Sport management review
2
Springer Reference Wirtschaft
2
The AFP/Wiley Fund Development Ser
2
The Routledge companion to nonprofit marketing
2
The journal of brand management : an international journal
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A - Cu
1
A handbook of corporate governance and social responsibility
1
AFP/Wiley fund development series
1
Arts marketing : an international journal ; AM
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Aufgabendefinition, Selbstdarstellung und Marketing von Non-Profit-Organisationen
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1
Charitable Triad Theory : how donors, beneficiaries, and fundraisers influence charitable giving
Chapman, Cassandra M.
;
Louis, Winnifred R.
;
Masser, …
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1826-1848
Persistent link: https://www.econbiz.de/10013465119
Saved in:
2
Don't put me on the spot : the role of perceived intrusiveness in public donation solicitations
Sanchez, Alison
;
Kull, Alexander J.
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2401-2412
Persistent link: https://www.econbiz.de/10013465203
Saved in:
3
A grounded theory study of major gift fundraising relationships in U.S.. higher education
Shaker, Genevieve G.
;
Nelson, Deanna
- In:
Nonprofit and voluntary sector quarterly : journal of …
51
(
2022
)
5
,
pp. 1054-1073
Persistent link: https://www.econbiz.de/10013392000
Saved in:
4
Selling out? : a cross-national exploration of nonprofit retail operations
Pue, Kristen
- In:
Nonprofit and voluntary sector quarterly : journal of …
49
(
2020
)
3
,
pp. 653-669
Persistent link: https://www.econbiz.de/10012216115
Saved in:
5
Nonprofits' internal marketing and its influence on volunteers' experiences and behavior : a multiple mediation analysis
Gross, Hellen P.
;
Rottler, Maren
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
2
,
pp. 388-416
Persistent link: https://www.econbiz.de/10012006563
Saved in:
6
The champion effect in peer-to-peer giving : successful campaigns highlight fundraisers more than causes
Chapman, Cassandra M.
;
Masser, Barbara M.
;
Louis, …
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
3
,
pp. 572-592
Persistent link: https://www.econbiz.de/10012006712
Saved in:
7
Should cookie monster adopt a healthy lifestyle or continue to indulge? : insights into brand icons
Merchant, Altaf
;
LaTour, Kathryn A.
;
Ford, John B.
; …
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011970169
Saved in:
8
Social enterprise and nonprofit ventures
Helm, Scott T.
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 334-365)
.
2016
Persistent link: https://www.econbiz.de/10011540742
Saved in:
9
Marketing for nonprofit organizations
Gainer, Brenda
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 366-395)
.
2016
Persistent link: https://www.econbiz.de/10011540743
Saved in:
10
Marketing for nonprofit organizations
Gainer, Brenda
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 301-328)
.
2010
Persistent link: https://www.econbiz.de/10008771412
Saved in:
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