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~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"International journal of product development : IJPD"
~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~type_genre:"Article in journal"
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Visual perception
5
Visuelle Wahrnehmung
5
Consumer behaviour
4
Konsumentenverhalten
4
eye tracking
4
Perception
3
Wahrnehmung
3
Internet marketing
2
Online-Marketing
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Social Web
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Social web
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attention
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Aesthetics
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Content Management
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Influencer marketing
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Instagram
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Marketing management
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Marketingmanagement
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Sexual appeals
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Sexuality
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Visual social media marketing
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aesthetics
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Boerman, Sophie C.
1
Cummins, R. Glenn
1
Dahl, Darren W.
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Deitz, George D.
1
Fox, Alexa K.
1
Gong, Zijian
1
Guo, Gang
1
Guo, Minmin
1
Hoeffler, Steve
1
Li, Xuan
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Müller, Céline M.
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Nakhata, Chinintorn
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Reichert, Tom
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International journal of advertising : the review of marketing communications
International journal of product development : IJPD
The journal of product innovation management : an international publication of the Product Development & Management Association
Journal of business research : JBR
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of behavioral decision making
12
Journal of retailing and consumer services
8
Psychology & marketing
5
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of advertising research
3
Behavioral research in accounting
2
International journal of management practice : IJMP
2
Journal of agricultural & food industrial organization
2
Journal of marketing
2
Journal of marketing research
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Journal of marketing research : JMR
2
Journal of marketing theory and practice : JMTP
2
Journal of nonprofit & public sector marketing
2
Journal of vacation marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Agricultural economics : the journal of the International Association of Agricultural Economists
1
American economic journal : a journal of the American Economic Association
1
Applied economic perspectives and policy
1
British journal of management
1
Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
1
Canadian journal of agricultural economics : CJAE
1
Central European journal of operations research
1
Cogent business & management
1
Consumer behavior review : CBR
1
Cuadernos de administración : quarterly publication of Facultad de Ciencias de la Administración, Universidad del Valle
1
Electronic commerce research
1
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
1
Enterprise information systems
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Entrepreneurship theory and practice : ET&P
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European Sport management quarterly : ESMQ
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European review of agricultural economics
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European review of agricultural economics : ERAE
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Food policy : economics planning and politics of food and agriculture
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Foundations and trends in marketing : FTMKT
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Information systems research : ISR
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1
Understanding which cues people use to identify influencer marketing on Instagram : an eye tracking study and experiment
Boerman, Sophie C.
;
Müller, Céline M.
- In:
International journal of advertising : the review of …
41
(
2022
)
1
,
pp. 6-29
Persistent link: https://www.econbiz.de/10013167377
Saved in:
2
Visual perception-based human-computer interaction information classification method for intelligent products
Zhou, Liting
;
Li, Xuan
;
Guo, Minmin
- In:
International journal of product development : IJPD
27
(
2023
)
1/2
,
pp. 28-40
Persistent link: https://www.econbiz.de/10014231213
Saved in:
3
The impact of visual sexual appeals on attention allocation within advertisements : an eye-tracking study
Cummins, R. Glenn
;
Gong, Zijian
;
Reichert, Tom
- In:
International journal of advertising : the review of …
40
(
2021
)
5
,
pp. 708-732
Persistent link: https://www.econbiz.de/10012623880
Saved in:
4
Method for evaluating vehicular design concepts transference
Xu, Na
;
Guo, Gang
- In:
International journal of product development : IJPD
24
(
2020
)
4
,
pp. 257-282
Persistent link: https://www.econbiz.de/10012516123
Saved in:
5
Eat, drink, and create content : a multi-method exploration of visual social media marketing content
Fox, Alexa K.
;
Nakhata, Chinintorn
;
Deitz, George D.
- In:
International journal of advertising : the review of …
38
(
2019
)
3
,
pp. 450-470
Persistent link: https://www.econbiz.de/10012200271
Saved in:
6
Imagination difficulty and new product evaluation
Zhao, Min
;
Hoeffler, Steve
;
Dahl, Darren W.
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 76-90
Persistent link: https://www.econbiz.de/10010219670
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