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~isPartOf:"International journal of e-business research : an official publication of the Information Resources Management Association"
~subject:"Firm performance"
~subject:"Internet marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
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International journal of e-business research : an official publication of the Information Resources Management Association
Journal of business research : JBR
12
Journal of marketing communications
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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The journal of brand management : an international journal
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Cogent business & management
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International journal of internet marketing and advertising : IJIMA
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Journal of advertising research
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Asia Pacific journal of marketing and logistics
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IIMB management review
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of sports marketing & sponsorship
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of marketing for higher education
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of electronic customer relationship management : IJECRM
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International journal of electronic marketing and retailing : IJEMR
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International journal of electronic trade
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International journal of sport management and marketing : IJSMM
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International journal of technology marketing : IJTMkt
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International journal of the economics of business
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International journal of wine business research
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Brand equity effects on bidding strategies in an online environment : evidence from eBay coin auctions
Bozman, Carl S.
;
McPherson, Matthew Q.
;
Friesner, Dan
; …
- In:
International journal of e-business research : an …
10
(
2014
)
2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010425644
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