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~isPartOf:"International journal of electronic business"
~subject:"Consumer behaviour"
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Search: subject_exact:"M-Commerce"
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Consumer behaviour
Mobile Business
16
Mobile business
16
Konsumentenverhalten
8
Innovation adoption
5
Innovation diffusion
5
Innovationsakzeptanz
5
Innovationsdiffusion
5
Mobile communications
4
Mobilkommunikation
4
Direct marketing
3
Direktmarketing
3
E-commerce
3
Electronic Commerce
3
Mobile Anwendung
3
Mobile application
3
Telecommunications industry
3
Telekommunikationssektor
3
China
2
Data protection
2
Datenschutz
2
Internet marketing
2
Online retailing
2
Online-Handel
2
Online-Marketing
2
Scenario analysis
2
Szenariotechnik
2
mobile commerce
2
3G MVASs
1
3G/4G and WiMAX
1
AHP approach
1
AHP-Verfahren
1
Auction
1
Auktion
1
Benutzerschnittstelle
1
Betriebliche Wertschöpfung
1
Beziehungsmarketing
1
China mobile marketing
1
Confidence
1
Corporate reputation
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8
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Ahluwalia, Punit
1
Becker, Michael
1
Borges, Mónica S.
1
Dai, Hua
1
Gauzente, Claire
1
Gimpel, Gregory
1
Gupta, Sumeet
1
Gurau, Calin
1
Iyer, Lakshmi S.
1
Karjaluoto, Heikki
1
Kumra, Rajeev
1
Leppäniemi, Matti
1
Malik, Anjali
1
Ng, Mark
1
Pagani, Margherita
1
Ranchhod, Ashok
1
Rita, Paulo
1
Sikri, Deepak
1
Singh, Rahul
1
Standing, Craig
1
Varshney, Upkar
1
Wen, Kuang-wei
1
Xu, Heng
1
Zhang, Xialong
1
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Published in...
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International journal of electronic business
Journal of retailing and consumer services
39
Journal of internet commerce
15
Journal of business research : JBR
13
International journal of business information systems : IJBIS
11
Technological forecasting & social change : an international journal
10
International journal of internet marketing and advertising : IJIMA
9
The international journal of bank marketing : IJBM
9
International journal of e-business research : an official publication of the Information Resources Management Association
8
Information systems and e-business management : ISeB
7
International journal of electronic marketing and retailing : IJEMR
7
International journal of retail & distribution management
7
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
International journal of bank marketing
6
International journal of consumer studies
6
International journal of electronic commerce : IJEC
6
International journal of technology marketing : IJTMkt
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Information systems research : ISR
5
International journal of electronic business : IJEB
5
International journal of electronic finance : IJEF
5
Journal of electronic commerce research : JECR
5
Marketing intelligence & planning
5
Psychology & marketing
5
Technology analysis & strategic management
5
Asia Pacific journal of marketing and logistics
4
Electronic commerce research
4
Electronic commerce research and applications
4
Information technology and management
4
International journal of services, economics and management
4
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
4
Journal of promotion management : innovations in planning and applied research
4
Pakistan journal of commerce and social sciences
4
The international review of retail, distribution and consumer research
4
Business horizons
3
Cogent business & management
3
Electronic markets : the international journal on networked business
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Information systems management
3
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ECONIS (ZBW)
8
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1
Examining factors affecting mobile commerce adoption of Chinese consumers
Ng, Mark
- In:
International journal of electronic business
13
(
2016/2017
)
1
,
pp. 98-115
Persistent link: https://www.econbiz.de/10011776949
Saved in:
2
A consumption theory and task-fitness perspective of wireless internet adoption for mobile commerce
Ahluwalia, Punit
;
Gimpel, Gregory
;
Varshney, Upkar
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 46-69
Persistent link: https://www.econbiz.de/10011458058
Saved in:
3
An exploratory study into the determinants of adoption of mobile TV services : an integrated value perspective
Borges, Mónica S.
;
Rita, Paulo
;
Pagani, Margherita
- In:
International journal of electronic business
12
(
2015
)
1
,
pp. 70-94
Persistent link: https://www.econbiz.de/10011458103
Saved in:
4
Factors affecting behavioral intention to adopt 3G mobile value-added services in India
Kumra, Rajeev
;
Malik, Anjali
;
Sikri, Deepak
- In:
International journal of electronic business
11
(
2014
)
4
,
pp. 354-383
Persistent link: https://www.econbiz.de/10011287716
Saved in:
5
An integrative framework of mobile commerce consumers' privacy concerns and willingness to use : an empirical study
Dai, Hua
;
Wen, Kuang-wei
;
Singh, Rahul
;
Iyer, Lakshmi S.
- In:
International journal of electronic business
10
(
2012
)
1
,
pp. 79-100
Persistent link: https://www.econbiz.de/10009658697
Saved in:
6
Balancing privacy concerns in the adoption of location-based services : an empirical analysis
Gupta, Sumeet
;
Xu, Heng
;
Zhang, Xialong
- In:
International journal of electronic business
9
(
2011
)
1/2
,
pp. 118-137
Persistent link: https://www.econbiz.de/10009260817
Saved in:
7
SMS-marketing : a study of consumer saturation using an extended TAM approach
Gauzente, Claire
;
Ranchhod, Ashok
;
Gurau, Calin
- In:
International journal of electronic business
6
(
2008
)
3
,
pp. 282-297
Persistent link: https://www.econbiz.de/10003771644
Saved in:
8
Factors affecting Finnish consumers' intention to receive SMS marketing : a conceptual model and an empirical study
Karjaluoto, Heikki
;
Standing, Craig
;
Becker, Michael
; …
- In:
International journal of electronic business
6
(
2008
)
3
,
pp. 298-318
Persistent link: https://www.econbiz.de/10003771650
Saved in:
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