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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~person:"Pinochet, Luis Hernan Contreras"
~subject:"Viral marketing"
~type_genre:"Aufsatz in Zeitschrift"
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The influence of online recommendation mechanisms in the Smartphone market in the context of electronic word-of-mouth
Pinochet, Luis Hernan Contreras
;
Lopes, Evandro Luiz
; …
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 209-229
Persistent link: https://www.econbiz.de/10012106620
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