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~isPartOf:"International journal of emerging markets"
~isPartOf:"International marketing review"
~subject:"Strategisches Management"
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Search: subject:"Internationale Markteintrittsstrategie"
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Strategisches Management
International market entry
97
Internationaler Markteintritt
97
Multinationales Unternehmen
64
Transnational corporation
64
Globalisierung
47
Globalization
47
Emerging economies
27
KMU
27
SME
27
Schwellenländer
27
Auslandsinvestition
25
Foreign investment
25
Internationalization
24
China
20
International marketing
18
Internationales Marketing
18
Firm performance
14
Unternehmenserfolg
14
Market entry
12
Markteintritt
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Emerging markets
11
Marketing management
11
Marketingmanagement
11
Strategic management
11
Resource-based view
10
Ressourcenorientierter Ansatz
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Innovation
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Business network
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Business start-up
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Unternehmensgründung
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Unternehmensnetzwerk
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International business
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Welt
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World
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Managers
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11
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Gnizy, Itzhak
2
Martín Martín, Oscar
2
Shoham, Aviv
2
Baker, William E.
1
Bustinza, Oscar F.
1
Cavusgil, S. Tamer
1
Cooper, Cary
1
Deligonul, Seyda
1
Efrat, Kalanit
1
Freeman, Susan
1
Gaston-Breton, Charlotte
1
Grinstein, Amir
1
Hack-Polay, Dieu
1
Igwe, Paul Agu
1
Kittilaksanawong, Wiboon
1
Lew, Yong Kyu
1
Liu, Yipeng
1
Papadopoulos, Nicolas G.
1
Petersen, Bent
1
Rahman, Mahfuzur
1
Shafique, Sujana
1
Vendrell-Herrero, Ferran
1
Vrontis, Demetris
1
Zahoor, Nadia
1
Ørberg Jensen, Peter D.
1
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International journal of emerging markets
International marketing review
International business review : the official journal of the European International Business Academy
14
SpringerLink / Bücher
10
Journal of international entrepreneurship
7
Journal of international management
6
Journal of world business : JWB
6
Journal of international marketing
5
Review of international business and strategy
5
Journal of business research : JBR
4
Journal of management studies : JMS
4
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
4
Multinational business review
4
Springer eBook Collection
4
Asia Pacific business review
3
Baltic journal of management
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business and globalisation : IJBG
3
Journal of business venturing
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Arbeitspapier
2
Contributions to Economics
2
Discussion papers in industrial economics / E
2
Entrepreneurial business and economics review : EBER
2
European business review
2
European management review : EMR
2
Europäische Hochschulschriften / 5
2
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
2
Global business & economics review
2
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
2
International journal of business excellence
2
International journal of entrepreneurship and small business
2
International journal of globalisation and small business : IJGSB
2
International journal of trade and global markets
2
International small business journal : researching entrepreneurship
2
International strategy : managing companies in the global economic system
2
International studies of management & organization : ISMO
2
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
2
Inventi impact: international trade
2
Journal for global business advancement : JGBA
2
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ECONIS (ZBW)
11
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11
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1
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
2
Enhancing international marketing capability and export performance of emerging market SMEs in crises : strategic flexibility and digital technologies
Zahoor, Nadia
;
Lew, Yong Kyu
- In:
International marketing review
40
(
2023
)
5
,
pp. 1158-1187
Persistent link: https://www.econbiz.de/10014470114
Saved in:
3
Dynamic capability of the firm : analysis of the impact of internationalisation on SME performance in an emerging economy
Rahman, Mahfuzur
;
Hack-Polay, Dieu
;
Shafique, Sujana
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2383-2401
Persistent link: https://www.econbiz.de/10014449876
Saved in:
4
Institutional distances, resources and entry strategies : evidence from newly industrialized economy firms
Kittilaksanawong, Wiboon
- In:
International journal of emerging markets
12
(
2017
)
1
,
pp. 58-78
Persistent link: https://www.econbiz.de/10011760682
Saved in:
5
Uncovering the influence of the international marketing function in international firms
Gnizy, Itzhak
;
Shoham, Aviv
- In:
International marketing review
31
(
2014
)
1
,
pp. 51-78
Persistent link: https://www.econbiz.de/10010253927
Saved in:
6
Proactive learning culture : a dynamic capability and key success factor for SMEs entering foreign markets
Gnizy, Itzhak
;
Baker, William E.
;
Grinstein, Amir
- In:
International marketing review
31
(
2014
)
5
,
pp. 477-505
Persistent link: https://www.econbiz.de/10010415266
Saved in:
7
Value creation logics and internationalization of service firms
Ørberg Jensen, Peter D.
;
Petersen, Bent
- In:
International marketing review
31
(
2014
)
6
,
pp. 557-575
Persistent link: https://www.econbiz.de/10010467202
Saved in:
8
Strategic re-structuring by born-globals using outward and inward-oriented activity
Freeman, Susan
;
Deligonul, Seyda
;
Cavusgil, S. Tamer
- In:
International marketing review
30
(
2013
)
2
,
pp. 156-182
Persistent link: https://www.econbiz.de/10009756248
Saved in:
9
The interaction between environment and strategic orientation in born globals' choice of entry mode
Efrat, Kalanit
;
Shoham, Aviv
- In:
International marketing review
30
(
2013
)
6
,
pp. 536-558
Persistent link: https://www.econbiz.de/10010212403
Saved in:
10
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
1
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