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~isPartOf:"International journal of entrepreneurial behaviour & research"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of international consumer marketing"
~subject:""Buy-local" campaign"
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Utilization of theory of planned behavior to predict consumer behavioral intention toward "buy-local" campaign : do national identity expressions matter?
Amarullah, Dudi
;
Handriana, Tanti
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 526-541
Persistent link: https://www.econbiz.de/10014422444
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