//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of hospitality management"
~isPartOf:"International journal of sport management and marketing : IJSMM"
~subject:"Event-Marketing"
~subject:"Olympic Games"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Großveranstaltung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Event-Marketing
Olympic Games
Big event
37
Großveranstaltung
37
Sport event
15
Sportveranstaltung
15
Sport
13
Sports
13
Sportmarketing
8
Sports marketing
8
Football
7
Fußball
7
Event marketing
6
Consumer behaviour
5
Impact assessment
5
Konsumentenverhalten
5
Wirkungsanalyse
5
Professional sports
4
Profisport
4
Social Web
4
Social web
4
YOG
4
Ehrenamtliche Arbeit
3
Emotion
3
Jugendliche
3
Voluntary work
3
Welt
3
World
3
Youth
3
Youth Olympic Games
3
event management
3
Bibliometrics
2
Bibliometrie
2
Brand management
2
Customer satisfaction
2
Designation of origin
2
Environmental management
2
FIFA World Cup
2
Guerilla marketing
2
Guerilla-Marketing
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
10
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Case study
1
Fallstudie
1
Language
All
English
10
Author
All
O'Reilly, Norm
3
Armenakyan, Anahit
2
Heslop, Louise A.
2
Lu, Irene R. R.
2
Nadeau, John
2
Strittmatter, Anna-Maria
2
Chadwick, Simon
1
Davou, Konstantina
1
Ellis, Dana
1
Gang, Alex C.
1
Hall, John
1
Hanstad, Dag Vidar
1
Hu, Clark
1
Jeong, EunHa
1
Lee, Woojin
1
O'Mahony, Barry
1
Olson, Eric D.
1
Patry, Philippe
1
Pedersen, Paul M.
1
Sand, Trond Svela
1
Shao, Xiaolong
1
Séguin, Benoit
1
Thwaites, Des
1
Vieceli, Julian
1
Xiong, Lina
1
Yoon, Juha
1
Zhang, Xingyi
1
more ...
less ...
Published in...
All
International journal of hospitality management
International journal of sport management and marketing : IJSMM
International journal of event and festival management
16
Journal of travel and tourism marketing
13
Tourism management : research, policies, practice
13
European Sport management quarterly : ESMQ
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Sport management review
6
Tourism management perspectives : TMP
6
SpringerLink / Bücher
5
International journal of contemporary hospitality management
4
International journal of sports marketing & sponsorship
4
Journal of business research : JBR
4
Journal of sport management : the official journal of the North American Society of Sport Management
4
Journal of sports economics
4
Tourism economics : the business and finance of tourism and recreation
4
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
3
International journal of sport finance
3
Journal of hospitality marketing & management
3
Springer eBook Collection
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
3
Event- und Impaktforschung
2
Events - Wachstumsmarkt im Tourismus? : Tagungsband zum 3. Dresdner-Tourismus-Symposium
2
Hamburg contemporary economic discussions
2
International journal of arts management
2
Journal of destination marketing & management
2
Managing event operations
2
Markenkommunikation und Beziehungsmarketing
2
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
2
Sport, Business and Management : an international journal ; SBM
2
Stand und Perspektiven der Eventforschung
2
Wirtschaftsfaktor Sporttourismus : Ressourcenmanagement, Produkt- und Destinationsentwicklung
2
African journal of business and economic research : AJBER
1
Amfiteatru economic : an economic and business research periodical
1
Applied economics
1
Argumenta oeconomica
1
Asia Pacific journal of marketing and logistics
1
Benchmarking : an international journal
1
Central European journal of operations research : CEJOR ; official journal of the Austrian, Croatian, Czech, Hungarian, Slovakian and Slovenian OR Societies
1
Collection tourisme
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
Relevance
Date (newest first)
Date (oldest first)
1
I am worth more than you think I am : investigating the effects of upcycling on event attendees' recycling intention
Zhang, Xingyi
;
Shao, Xiaolong
;
Jeong, EunHa
;
Olson, Eric D.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012495119
Saved in:
2
Applying network analysis to the social media communication of the Youth Olympic Games and the Olympic Games
Yoon, Juha
;
Gang, Alex C.
;
Pedersen, Paul M.
- In:
International journal of sport management and marketing …
20
(
2020
)
3/4
,
pp. 249-270
Persistent link: https://www.econbiz.de/10012523313
Saved in:
3
Ambush marketing and the Olympic and Paralympic Marks Act : a national sponsor perspective
Ellis, Dana
;
Patry, Philippe
;
Séguin, Benoit
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
3/4
,
pp. 184-207
Persistent link: https://www.econbiz.de/10012059510
Saved in:
4
2016 Winter Youth Olymic Games : planning for a volunteer legacy
Sand, Trond Svela
;
Strittmatter, Anna-Maria
;
Hanstad, …
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 242-260
Persistent link: https://www.econbiz.de/10011861915
Saved in:
5
A neo-institutionalist analysis of sport event leveraging strategies and tactics
Strittmatter, Anna-Maria
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 261-282
Persistent link: https://www.econbiz.de/10011861924
Saved in:
6
Sport mega-events and tourism : contrasting the influence of host country and event
O'Reilly, Norm
;
Armenakyan, Anahit
;
Lu, Irene R. R.
; …
- In:
International journal of sport management and marketing …
16
(
2016
)
3/6
,
pp. 280-296
Persistent link: https://www.econbiz.de/10011642025
Saved in:
7
"Tell me who's your host and I'll tell you who you are" : Olympic Games image before and after the 2008 and 2010 Olympic Games
Armenakyan, Anahit
;
Heslop, Louise A.
;
Nadeau, John
; …
- In:
International journal of sport management and marketing …
14
(
2014
)
1/4
,
pp. 71-95
Persistent link: https://www.econbiz.de/10010399912
Saved in:
8
The effect of Facebook users' arousal and valence on intention to go to the festival : applying an extension of the technology acceptance model
Lee, Woojin
;
Xiong, Lina
;
Hu, Clark
- In:
International journal of hospitality management
31
(
2012
)
3
,
pp. 819-827
Persistent link: https://www.econbiz.de/10009544294
Saved in:
9
An empirical model of attendance factors at major sporting events
Hall, John
;
O'Mahony, Barry
;
Vieceli, Julian
- In:
International journal of hospitality management
29
(
2010
)
2
,
pp. 328-334
Persistent link: https://www.econbiz.de/10003971464
Saved in:
10
Emotional engagement and experiential marketing : a case study of the Athens Olympic Games
Davou, Konstantina
;
Thwaites, Des
;
Chadwick, Simon
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10003733492
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->