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~isPartOf:"International journal of hospitality management"
~isPartOf:"Marketing intelligence & planning"
~subject:"Consumer behaviour"
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Search: subject_exact:"Service-Dominant Logic"
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Consumer behaviour
Service-Dominant Logic
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International journal of hospitality management
Marketing intelligence & planning
Journal of business research : JBR
5
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4
European Sport management quarterly : ESMQ
3
The journal of services marketing
3
AMS review : official publication of the Academy of Marketing Science
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European journal of marketing : EJM
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International journal of retail & distribution management
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Journal of sport management : the official journal of the North American Society of Sport Management
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Handbook of developments in consumer behaviour
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of advertising : the review of marketing communications
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International journal of business environment : IJBE
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International journal of contemporary hospitality management
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International journal of e-business research : an official publication of the Information Resources Management Association
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik
;
Lee, Seoki
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482908
Saved in:
2
Luxury customer's motivations to adopt gamification
Jain, Sheetal
;
Mishra, Sita
;
Saxena, Garima
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 156-170
Persistent link: https://www.econbiz.de/10014253344
Saved in:
3
Crafting and testing a central precept in service-dominant logic : hotel employees' brand-citizenship behavior and customers' brand trust
Xie, Li-shan
;
Peng, Jia-min
;
Huan, Tzung-cheng
- In:
International journal of hospitality management
42
(
2014
),
pp. 1-8
Persistent link: https://www.econbiz.de/10010410828
Saved in:
4
Customer relationship management : the evolving role of customer data
Saarijärvi, Hannu
;
Karjaluoto, Heikki
;
Kuusela, Hannu
- In:
Marketing intelligence & planning
31
(
2013
)
6
,
pp. 584-600
Persistent link: https://www.econbiz.de/10010226626
Saved in:
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