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~isPartOf:"International journal of hospitality management"
~isPartOf:"Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf"
~subject:"Markenführung"
~subject:"Personality psychology"
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Search: ("Investition" OR "Konsumentenverhalten" OR "Steuer" OR "Wirtschaftskrise" OR "Wirtschaftspolitik") AND NOT isPartOf:Wirtschaftsdienst
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Markenführung
Personality psychology
Consumer behaviour
723
Konsumentenverhalten
723
Gastronomie
259
Restaurant industry
259
Hotel industry
202
Hotellerie
202
Dienstleistungsqualität
193
Service quality
193
Customer satisfaction
184
Kundenzufriedenheit
184
Beziehungsmarketing
164
Relationship marketing
164
Emotion
78
Brand management
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Deutschland
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Virales Marketing
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Markenimage
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Vertrauen
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Wahrnehmung
36
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33
Hospitality industry
33
Kundenservice
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32
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101
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Han, Heesup
6
Jang, Soocheong
5
Ahn, Jiseon
4
Back, Ki-Joon
3
Kang, Juhee
3
Lu, Lu
3
Wong, IpKin Anthony
3
Cai, Ruiying
2
Chua, Bee-Lia
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Han, Sung Ho
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Hwang, Jinsoo
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Hwang, Yoo Hee
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Hyun, Sunghyup Sean
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Jani, Dev
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Khan, Imran
2
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Kim, DongHee
2
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2
King, Ceridwyn
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Lee, Choong-Ki
2
Lee, Timothy J.
2
Leung, Xi Y.
2
Li, Yong-Quan
2
Lynn, Michael
2
Magnini, Vincent P.
2
Qu, Hailin
2
Reynolds, Dennis
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Ruan, Wen-Qi
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Shamim, Amjad
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Singal, Manisha
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Song, Hak-jun
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2
Tang, Liang
2
Wang, Yao-Chin
2
Wu, Luorong
2
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2
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1
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International journal of hospitality management
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
Journal of business research : JBR
470
Journal of retailing and consumer services
301
The journal of product & brand management
292
The journal of brand management : an international journal
269
Psychology & marketing
126
Asia Pacific journal of marketing and logistics
97
European journal of marketing : EJM
92
Journal of marketing communications
83
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
Journal of consumer research : JCR ; an interdisciplinary bimonthly
68
Marketing intelligence & planning
66
International journal of advertising : the review of marketing communications
64
Journal of international consumer marketing
64
International journal of consumer studies
63
SpringerLink / Bücher
63
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
62
Journal of marketing management : MM
62
Journal of promotion management : innovations in planning and applied research
62
Marketing letters : a journal of research in marketing
61
Journal of fashion marketing and management
57
The journal of consumer marketing
56
International marketing review
54
Journal of the Academy of Marketing Science
54
International journal of internet marketing and advertising : IJIMA
53
Journal of strategic marketing
53
Journal of promotion management : JPM
51
Journal of marketing
49
Journal of global marketing
48
Journal of marketing research : JMR
47
Journal of travel and tourism marketing
46
Journal of marketing management : JMM ; journal of the Academy of Marketing
45
Cogent business & management
43
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
42
The IUP journal of brand management : IJBRM
41
Journal of retailing
39
European journal of marketing
38
International journal of contemporary hospitality management
38
Qualitative market research : an international journal
38
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ECONIS (ZBW)
101
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1
When are vivid hotel photos effective? : the moderating effects of resource scarcity and brand level
Kim, Heewon
;
Hwang, Yoo Hee
;
Gim, Jaehee
;
Cheng, Yuqiao
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014457796
Saved in:
2
How does ritualistic service increase brand evangelism through E2C interaction quality and memory? : the moderating role of social phobia
Shang, Yuanyuan
;
Li, Fangxuan
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457798
Saved in:
3
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
4
Brand personality of global chain hotels, self-congruity, and self-discrepancy on customer responses
Kim, Jinkyung Jenny
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014439970
Saved in:
5
What an amazing experience! : the role of authenticity and engagement in upscale hotels
Rosado-Pinto, Filipa
;
Loureiro, Sandra Maria Correia
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440005
Saved in:
6
How sensory perceptions and sensory brand experience influence customer behavioral intentions in the context of cartoon-themed restaurants
Chang, Kuo-Chien
;
Cheng, Yi-Sung
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014487569
Saved in:
7
Impulsive hotel consumption intention in live streaming e-commerce settings : moderating role of impulsive consumption tendency using two-stage SEM
Syed Shah Alam
;
Masukujjaman, Mohammad
;
Zafir Khan …
- In:
International journal of hospitality management
115
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014487590
Saved in:
8
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
Saved in:
9
Antecedents and consequences of brand equity : evidence from Starbucks coffee brand
Ren, YuXuan
;
Choe, Yunseon
;
Song, Hak-jun
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482336
Saved in:
10
Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik
;
Lee, Seoki
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482908
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