//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of innovation management"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Technologien"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Innovation diffusion
47
Innovationsdiffusion
47
Consumer behaviour
21
Innovation
16
New product development
13
Produktentwicklung
13
Social network
12
Soziales Netzwerk
12
Social Web
11
Social web
11
Theorie
11
Theory
11
Innovation adoption
9
Innovationsakzeptanz
9
Innovation management
8
Innovationsmanagement
8
Web 2.0 technologies
7
Web 2.0-Technologien
7
United States
6
Forecasting model
5
Medical device
5
Medizinprodukt
5
Prognoseverfahren
5
USA
5
social networks
5
Technischer Fortschritt
4
Technological change
4
diffusion
4
Fashion
3
Internet marketing
3
Mode
3
Network economics
3
Netzwerkökonomik
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Viral marketing
3
Virales Marketing
3
diffusion models
3
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
21
Type of publication (narrower categories)
All
Article in journal
21
Aufsatz in Zeitschrift
21
Language
All
English
21
Author
All
Van Den Bulte, Christophe
4
Iyengar, Radha
3
Valente, Thomas W.
2
Xie, Ying
2
Ameri, Mina
1
Amir, On
1
Arp, Sabrina
1
Atik, Deniz
1
Canhoto, Ana Isabel Domingos
1
DK
1
Dunn, Katherine
1
Firat, A. Fuat
1
Foubert, Bram
1
Gannon, Valerie
1
Gijsbrechts, Els
1
Godes, David
1
Goldenberg, Jacob
1
Hamilton, Robert
1
Harju, Anu A.
1
Harness, David
1
Heidenreich, Sven
1
Ho, Teck-Hua
1
Honka, Elisabeth
1
Houvinen, Annamari
1
Hu, Yansong
1
Jayawardhena, Chanaka
1
Koch, Julian
1
Konstantoulaki, Kleopatra
1
Kostopoulos, Giannis
1
Krämer, Tobias
1
Lee, Jae Young
1
Li, Shan
1
Lowengart, Oded
1
Manchanda, Puneet
1
Mapstone, Mark
1
Morvinski, Coby
1
Muller, Eitan
1
Page, Kelly
1
Park, So-eun
1
Prothero, Andrea
1
more ...
less ...
Published in...
All
International journal of innovation management
Journal of marketing management : MM
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Technological forecasting & social change : an international journal
27
Journal of business research : JBR
25
Journal of retailing and consumer services
24
International journal of electronic business
12
International journal of consumer studies
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Research policy : policy, management and economic studies of science, technology and innovation
8
Gabler Edition Wissenschaft
7
International journal of business information systems : IJBIS
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
International journal of technology marketing : IJTMkt
7
Journal of global information management : an official publication of the Information Resources Management Association
7
Journal of travel and tourism marketing
7
Psychology & marketing
7
Cogent business & management
6
Journal of marketing
6
The international journal of bank marketing : IJBM
6
The international review of retail, distribution and consumer research
6
Asia Pacific journal of marketing and logistics
5
International journal of Indian culture and business management
5
International journal of bank marketing
5
International journal of innovation and technology management
5
Journal of customer behaviour
5
SpringerLink / Bücher
5
The journal of high technology management research
5
The journal of services marketing
5
Betriebswirtschaftslehre für Technologie und Innovation
4
Electronic commerce research
4
Information systems and e-business management : ISeB
4
Information systems management
4
International journal of business innovation and research : IJBIR
4
Journal of electronic commerce research : JECR
4
Journal of international consumer marketing
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Management information systems : mis quarterly
4
Marketing letters : a journal of research in marketing
4
Paradigm : the journal of Institute of Management Technology
4
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Exploring passive innovation resistance : an empirical examination of predictors and consequences at the cognitive and situational level
Koch, Julian
;
Krämer, Tobias
;
Heidenreich, Sven
- In:
International journal of innovation management
25
(
2021
)
1
,
pp. 2150012-1-2150012-35
Persistent link: https://www.econbiz.de/10012508173
Saved in:
2
Word of mouth, observed adoptions, and anime-watching decisions : the role of the personal vs. the community network
Ameri, Mina
;
Honka, Elisabeth
;
Xie, Ying
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 567-583
Persistent link: https://www.econbiz.de/10012059793
Saved in:
3
Communicating corporate social responsibility in a social world : the effects of company-generated and user-generated social media content on CSR attributions and scepticism
Dunn, Katherine
;
Harness, David
- In:
Journal of marketing management : MM
34
(
2018
)
17/18
,
pp. 1503-1529
Persistent link: https://www.econbiz.de/10012042289
Saved in:
4
Beauty bloggers and YouTubers as a community of practice
Gannon, Valerie
;
Prothero, Andrea
- In:
Journal of marketing management : MM
34
(
2018
)
7/8
,
pp. 592-619
Persistent link: https://www.econbiz.de/10011934589
Saved in:
5
Exploring the factors that support adoption and sustained use of health and fitness wearables
Canhoto, Ana Isabel Domingos
;
Arp, Sabrina
- In:
Journal of marketing management : MM
33
(
2017
)
1/2
,
pp. 32-60
Persistent link: https://www.econbiz.de/10011690530
Saved in:
6
"Ten million readers can’t be wrong!," or can they? : on the role of information about adoption stock in new product trial
Morvinski, Coby
;
Amir, On
;
Muller, Eitan
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 290-300
Persistent link: https://www.econbiz.de/10011672616
Saved in:
7
Invited comment on "opinion leadership and social contagion in new product diffusion"
Godes, David
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 224-229
Persistent link: https://www.econbiz.de/10009006854
Saved in:
8
Opinion leadership and social contagion in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10009006876
Saved in:
9
Try it, you'll like it-or will you? The perils of early free-trial promotions for high-tech service adoption
Foubert, Bram
;
Gijsbrechts, Els
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
5
,
pp. 810-826
Persistent link: https://www.econbiz.de/10011584725
Saved in:
10
Determinants of physicians' purchase intention for innovative services : integrating professional characteristics with technology acceptance model and theory of planned behaviour
Kostopoulos, Giannis
;
Rizomyliotis, Ioannis
; …
- In:
International journal of innovation management
19
(
2015
)
2
,
pp. 1-25
Persistent link: https://www.econbiz.de/10011309430
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->