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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Rita, Paulo"
~subject:"construct development"
~type:"article"
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Users' brand page participation : a new construct to measure participation on social networking sites
Langaro, Daniela
;
Salgueiro, Maria de Fátima
;
Rita, Paulo
- In:
International journal of internet marketing and …
14
(
2020
)
2
,
pp. 135-151
Persistent link: https://www.econbiz.de/10012252807
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