//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Brand management"
~subject:"Werbewirkung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internetauftritt"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Werbewirkung
Website
31
Consumer behaviour
21
Konsumentenverhalten
21
Internet marketing
16
Online-Marketing
16
Online retailing
15
Online-Handel
15
E-commerce
9
Electronic Commerce
9
Social Web
8
Social web
8
Beziehungsmarketing
7
Relationship marketing
7
Confidence
5
Vertrauen
5
Advertising effects
3
Markenführung
3
social media
3
Benutzerschnittstelle
2
Brand image
2
China
2
Customer satisfaction
2
Dienstleistungsqualität
2
Einzelhandel
2
Kundenzufriedenheit
2
Magazine
2
Markenimage
2
Media usage
2
Mediennutzung
2
Retail trade
2
Service quality
2
Spain
2
Spanien
2
Structural equation model
2
Strukturgleichungsmodell
2
Text
2
User interface
2
Viral marketing
2
more ...
less ...
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Bin Ismail, Hishamuddin
1
Chong, Siong Choy
1
Dimitriadis, Sergios
1
Ellonen, Hanna-Kaisa
1
Hien Vo
1
Kim Piew Lai
1
Koritos, Christos
1
Kuivalainen, Olli
1
Le, Tri D.
1
Makienko, Igor
1
Tarkiainen, Anssi
1
Tong, David Yong Kin
1
Tsimonis, Georgios
1
Um, Nam-Hyun
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
Journal of internet commerce
6
Journal of business research : JBR
5
Journal of vacation marketing : an international journal
5
International journal of advertising : the quarterly review of marketing communications
4
International journal of electronic commerce : IJEC
4
Journal of marketing communications
4
Tourism management : research, policies, practice
4
International journal of hospitality management
3
Journal of electronic commerce research : JECR
3
Journal of fashion marketing and management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing : ZFP ; journal of research and management
3
Marketing intelligence & planning
3
Contemporary research in e-branding
2
Faculty & research / Insead : working paper series
2
Gabler Edition Wissenschaft
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the review of marketing communications
2
International journal of management and marketing research : IJMMR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of sports marketing & sponsorship
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of advertising research
2
Journal of hospitality marketing & management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research
2
Journal of retailing and consumer services
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marktkommunikation in Theorie und Praxis : inter- und intrakulturelle Dimensionen in der heutigen Wirtschaft
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
SpringerLink / Bücher
2
The IUP journal of brand management : IJBRM
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
Tourism management perspectives : TMP
2
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
2
Consumer attitude towards website advertising formats : a comparative study of banner, pop-up and in-line display advertisements
Le, Tri D.
;
Hien Vo
- In:
International journal of internet marketing and …
11
(
2017
)
3
,
pp. 202-217
Persistent link: https://www.econbiz.de/10011844669
Saved in:
3
The effects of social presence, contextual congruence and source credibility in evaluation of online advertising on news websites
Um, Nam-Hyun
- In:
International journal of internet marketing and …
11
(
2017
)
1
,
pp. 64-82
Persistent link: https://www.econbiz.de/10011742798
Saved in:
4
Do salient e-servicescape attributes predict online brand image?
Kim Piew Lai
;
Chong, Siong Choy
;
Bin Ismail, Hishamuddin
; …
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 209-232
Persistent link: https://www.econbiz.de/10011497664
Saved in:
5
Perception of humour banner advertising : a conceptual framework
Makienko, Igor
- In:
International journal of internet marketing and …
8
(
2013/14
)
3
,
pp. 181-198
Persistent link: https://www.econbiz.de/10011316779
Saved in:
6
The effect of website usage and virtual community participation on brand relationships
Ellonen, Hanna-Kaisa
;
Tarkiainen, Anssi
;
Kuivalainen, Olli
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10003938238
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->