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~isPartOf:"International journal of production research"
~isPartOf:"Journal of retailing"
~person:"Farris, Paul W."
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Distribution channel
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Vertriebsweg
2
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Farris, Paul W.
Breugelmans, Els
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Campo, Katia
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International journal of production research
Journal of retailing
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Working papers / Harvard Business School, Division of Research
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ECONIS (ZBW)
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Managing multi- and omni-channel distribution : metrics and research directions
Ailawadi, Kusum L.
;
Farris, Paul W.
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10011704707
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Consumer brand marketing through full- and self-service channels in an emerging economy
Venkatesan, Rajmkumar
;
Farris, Paul W.
;
Guissoni, Leandro A.
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 644-659
Persistent link: https://www.econbiz.de/10011422456
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