//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of strategic marketing"
~person:"Dewnarain, Senika"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Relationship marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Relationship marketing
3
Viral marketing
3
Virales Marketing
3
Brand loyalty
2
Brand management
2
Markenführung
2
Social Web
2
Social web
2
hospitality
2
positive word-of-mouth
2
Customer engagement
1
Hospital
1
Krankenhaus
1
Online behavior
1
Positive word of mouth
1
Social customer relationship management
1
Social media
1
brand loyalty
1
customer engagement
1
profile deviation analysis
1
social customer relationship management
1
social media
1
more ...
less ...
Online availability
All
Undetermined
2
Free
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Dewnarain, Senika
Simkin, Lyndon
7
Mavondo, Felix
5
Ramkissoon, Haywantee
5
Tanford, Sarah
5
Verhoef, Peter C.
5
Dibb, Sally
4
Fernandes, Teresa
4
Neslin, Scott A.
4
Pervan, Simon J.
4
Roy, Sanjit
4
Roy, Sanjit Kumar
4
Thaichon, Park
4
Becker, Jan U.
3
Bilgihan, Anil
3
Bowden, Jana
3
Han, Heesup
3
Harrigan, Paul
3
Japutra, Arnold
3
Jin, Naehyun Paul
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Mattila, Anna S.
3
O'Connor, Peter
3
Okumus, Fevzi
3
Prentice, Catherine
3
Wieringa, Jaap E.
3
Anderl, Eva
2
Ashill, Nicholas
2
Assaker, Guy
2
Baloglu, Seyhmus
2
Bang, Nguyen
2
Barrot, Christian
2
Bijmolt, Tammo H. A.
2
Blut, Markus
2
Bombaij, Nick J. F.
2
Bove, Liliana L.
2
Busser, James A.
2
Canhoto, Ana Isabel Domingos
2
Dekimpe, Marnik G.
2
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of hospitality marketing & management
Journal of strategic marketing
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
A profile deviation approach to enhancing relationship marketing outcomes
Dewnarain, Senika
;
Mavondo, Felix
;
Ramkissoon, Haywantee
; …
- In:
Journal of hospitality marketing & management
32
(
2023
)
8
,
pp. 1005-1024
Persistent link: https://www.econbiz.de/10014369554
Saved in:
2
Social customer relationship management : a customer perspective
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
30
(
2021
)
6
,
pp. 673-698
Persistent link: https://www.econbiz.de/10012596499
Saved in:
3
Social customer relationship management : An integrated conceptual framework
Dewnarain, Senika
;
Ramkissoon, Haywantee
;
Mavondo, Felix
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 172-188
Persistent link: https://www.econbiz.de/10012176600
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->