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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"USA"
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Bijmolt, Tammo H. A.
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Dutta, Shantanu
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Gonzalez, Jorge
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Kremer, Sara T. M.
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Leeflang, Peter
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Sismeiro, Catarina
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Working paper / National Bureau of Economic Research, Inc.
190
NBER working paper series
62
Health affairs : at the intersection of health, health care, and policy
51
American economic journal : a journal of the American Economic Association
18
Journal of research in pharmaceutical economics
16
The journal of law & economics
16
The American economic review
13
Health marketing quarterly
12
NBER Working Paper
10
International journal of pharmaceutical and healthcare marketing : IJPHM
9
Southern economic journal
8
CESifo working papers
7
Discussion paper series / IZA
7
Health care financing review
7
Inquiry : a journal of health care organization, provision and financing
7
International journal of health care finance and economics
7
Journal of economics & management strategy : JEMS
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Health economics
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Journal of health economics
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The European journal of health economics : HEPAC ; health economics in prevention and care
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The Rand journal of economics
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The quarterly journal of economics
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The review of economics and statistics
6
Working paper
6
Discussion paper / Centre for Economic Policy Research
5
Discussion papers / Stanford Institute for Economic Policy Research
5
Economic inquiry : journal of the Western Economic Association International
5
Health care management science
5
Investing in health : the social and economic benefits of health care innovation
5
American economic journal
4
Applied economics
4
Atlantic economic journal : AEJ
4
Frontiers in health policy research
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Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
4
International journal of the economics of business
4
Journal of advertising research
4
Journal of pharmaceutical finance, economics & policy
4
Journal of political economy
4
The Milbank quarterly
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Generalizations on the effectiveness of pharmaceutical promotional expenditures
Kremer, Sara T. M.
;
Bijmolt, Tammo H. A.
;
Leeflang, Peter
; …
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 234-246
Persistent link: https://www.econbiz.de/10003793491
Saved in:
2
Can branded drugs benefit from generic entry? : the role of detailing and price in switching to non-bioequivalent molecules
Gonzalez, Jorge
;
Sismeiro, Catarina
;
Dutta, Shantanu
; …
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 247-260
Persistent link: https://www.econbiz.de/10003793502
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