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~isPartOf:"International journal of retail & distribution management"
~isPartOf:"The journal of product & brand management"
~subject:"Preismanagement"
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Preismanagement
Consumer behaviour
684
Konsumentenverhalten
684
Brand management
319
Markenführung
319
Brand image
269
Markenimage
269
Brand
190
Markenartikel
187
Beziehungsmarketing
145
Relationship marketing
145
Einzelhandel
129
Retail trade
129
Online retailing
69
Online-Handel
69
Social Web
61
Social web
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Internet marketing
59
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Luxury goods
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51
USA
47
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46
Emotion
43
Customer satisfaction
42
Kundenzufriedenheit
42
Marketing management
38
Confidence
37
Marketingmanagement
37
Pricing strategy
37
Vertrauen
37
Handelsmarke
36
Store brand
36
Advertising effects
35
Werbewirkung
35
Brand loyalty
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Food retailing
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Lebensmitteleinzelhandel
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37
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Lee, Jung Eun
2
Stoel, Leslie
2
Xia, Lan
2
Alon, Ilan
1
Anselmsson, Johan
1
Asgari, Mohammadreza
1
Bechwati, Nada Nasr
1
Blair, Edward A.
1
Bogomolova, Svetlana
1
Bondesson, Niklas Vestman
1
Boutsouki, Christina
1
Bryant, Andrew
1
Chandrashekaran, Rajesh
1
Chauvin, Max
1
Choi, Sungchul
1
Cockrill, Antje
1
Collins, Alan M.
1
Crawford, John C.
1
Cárdenas, Ronald Sebastián Angola
1
DelVecchio, Devon
1
Desmet, Pierre
1
Dolansky, Eric
1
Dunphy, Steve
1
Faßnacht, Martin
1
Fraccaro, Annalisa
1
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1
Ge, Xin
1
George, Richard G.
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Heath, Timothy B.
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1
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1
Just, David
1
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International journal of retail & distribution management
The journal of product & brand management
Journal of revenue and pricing management
70
Management science : journal of the Institute for Operations Research and the Management Sciences
66
Journal of retailing and consumer services
64
Journal of business research : JBR
55
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
41
European journal of operational research : EJOR
39
International journal of industrial organization
35
Journal of retailing
33
Operations research
30
Manufacturing & service operations management : M & SOM
28
International journal of production economics
26
Discussion papers / CEPR
23
Journal of marketing
22
Information systems research : ISR
20
International journal of hospitality management
20
International journal of production research
19
Omega : the international journal of management science
18
Discussion paper / Centre for Economic Policy Research
15
Economics letters
15
Journal of the Academy of Marketing Science
15
Production and operations management : an international journal of the Production and Operations Management Society
15
European journal of marketing : EJM
14
NBER Working Paper
14
NBER working paper series
14
CESifo working papers
13
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Marketing letters : a journal of research in marketing
13
Production and operations management : the flagship research journal of the Production and Operations Management Society
13
Applied economics
12
Journal of economics & management strategy : JEMS
12
Transportation research / E : an international journal
12
Working paper / National Bureau of Economic Research, Inc.
12
Discussion paper
11
Discussion paper / Tinbergen Institute
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of marketing research : JMR
11
Marketing science
11
Psychology & marketing
11
SpringerLink / Bücher
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ECONIS (ZBW)
37
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1
Compromise pricing in luxury
Parguel, Béatrice
;
Fraccaro, Annalisa
;
Macé, Sandrine
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 506-517
Persistent link: https://www.econbiz.de/10013164372
Saved in:
2
Mavens' price and non-price on-pack extrinsic cue search behaviours : implications for store brands
Collins, Alan M.
;
George, Richard G.
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 689-710
Persistent link: https://www.econbiz.de/10011775687
Saved in:
3
The impact of price promotions on checkout donations
Xia, Lan
;
Bechwati, Nada Nasr
- In:
The journal of product & brand management
26
(
2017
)
7
,
pp. 734-749
Persistent link: https://www.econbiz.de/10011808412
Saved in:
4
When signal swamps substance : the effects of multi-unit discount's positive and negative cues on sales
DelVecchio, Devon
;
Heath, Timothy B.
;
Chauvin, Max
- In:
The journal of product & brand management
26
(
2017
)
7
,
pp. 750-758
Persistent link: https://www.econbiz.de/10011808420
Saved in:
5
Effectiveness of measures assessing response to price information
Desmet, Pierre
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 676-686
Persistent link: https://www.econbiz.de/10011616257
Saved in:
6
An unintended consequence of exaggerated maximum-discount tensile price claims
Lee, Jung Eun
;
Stoel, Leslie
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 700-709
Persistent link: https://www.econbiz.de/10011616266
Saved in:
7
How source of funds affects buyer's judgments of price fairness and subsequent response
Nguyen, Adam
;
Meng, Juan
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 710-720
Persistent link: https://www.econbiz.de/10011616267
Saved in:
8
Quantity consumer goods pricing : has yesterday's surcharge become today's discount?
Dunphy, Steve
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 721-728
Persistent link: https://www.econbiz.de/10011616268
Saved in:
9
Teens as impulsive buyers : what is the role of price?
Muratore, Isabelle
- In:
International journal of retail & distribution management
44
(
2016
)
11
,
pp. 1166-1180
Persistent link: https://www.econbiz.de/10011640072
Saved in:
10
A descriptive analysis of consumer’s price promotion literacy skills
Tan, Pei Jie
;
Bogomolova, Svetlana
- In:
International journal of retail & distribution management
44
(
2016
)
12
,
pp. 1223-1244
Persistent link: https://www.econbiz.de/10011643932
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