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~isPartOf:"International journal of selection and assessment"
~isPartOf:"Journal of consumer behaviour"
~subject:"Spanien"
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Spanien
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Interview
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International journal of selection and assessment
Journal of consumer behaviour
International public management journal
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The Business and Information Technologies (BIT) project : a global study of business practice
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Acceptance factors of Zara's shopping app among fashion consumers during COVID-19
Gil-Cordero, Eloy
;
Ledesma-Chaves, Pablo
;
Baena-Luna, Pedro
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 955-970
Persistent link: https://www.econbiz.de/10014326283
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2
Is this a family business? : effectiveness of implementing family businesses branding strategies on a radio platform
Santos, Manuel Alonso dos
;
Llanos-Contreras, Orlando
; …
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 971-984
Persistent link: https://www.econbiz.de/10014326284
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