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~isPartOf:"International journal of sport management and marketing : IJSMM"
~subject:"Sport organization"
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Sport organization
Sportmarketing
157
Sports marketing
157
Professional sports
97
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97
Consumer behaviour
72
Konsumentenverhalten
72
Sport
64
Sports
64
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sport marketing
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Sport policy
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sport management
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International journal of sport management and marketing : IJSMM
Journal of sport management : the official journal of the North American Society of Sport Management
46
European Sport management quarterly : ESMQ
42
International journal of sports marketing & sponsorship
41
Sport management review
39
Sport marketing quarterly : preferred journal of the Sport Marketing Association
33
Journal of business research : JBR
8
Sport, Business and Management : an international journal ; SBM
6
The journal of brand management : an international journal
6
International journal of sport finance
5
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
5
European journal of operational research : EJOR
4
Journal of strategic marketing
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Routledge international handbooks
4
Services marketing quarterly
4
Customer-centric marketing strategies : tools for building organizational performance
3
European journal of international management : EJIM
3
Journal for global business advancement : JGBA
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
Journal of risk and financial management : JRFM
3
Journal of sports economics
3
Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
3
Strategies in sports marketing : technologies and emerging trends
3
The journal of services marketing
3
Working papers / Harvard Business School, Division of Research
3
Asia Pacific journal of marketing and logistics
2
Corporate reputation review
2
Diskussionspapiere / Department für Agrarökonomie und Rurale Entwicklung / Department für Agrarökonomie und Rurale Entwicklung : Diskussionsbeitrag
2
International journal of business and globalisation : IJBG
2
International journal of revenue management : IJRM
2
Journal of retailing and consumer services
2
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
2
Marketing analysis in sport business : global perspectives
2
Psychology & marketing
2
Qualitätsmanagement im Sport : Beiträge des 5. Deutschen Sportökonomie-Kongresses [16. - 18. November 2006]
2
Reutlinger Diskussionsbeiträge zu Marketing und Management
2
Schriften zur Wirtschaftstheorie und Wirtschaftspolitik
2
The journal of business & industrial marketing
2
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39
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1
Cultural differences in sports fan engagement on Facebook : a comparison of Australian and Indian cricket league
Annamalai, Balamurugan
;
Shabbirhusain RV
; …
- In:
International journal of sport management and marketing …
22
(
2022
)
1/2
,
pp. 120-141
Persistent link: https://www.econbiz.de/10012990313
Saved in:
2
Enabling process of e-WOM and self-image congruence in Facebook page : a case study of passionate partisanship in the Thai professional soccer team
Thongchai Srivardhana
- In:
International journal of sport management and marketing …
19
(
2019
)
5/6
,
pp. 425-446
Persistent link: https://www.econbiz.de/10012168858
Saved in:
3
Like it or not? : the differences between and success factors of sports providers' use of social networking sites
Corthouts, Joris
;
Denys, Astrid
;
Thibaut, Erik
; …
- In:
International journal of sport management and marketing …
19
(
2019
)
1/2
,
pp. 56-79
Persistent link: https://www.econbiz.de/10012059500
Saved in:
4
The "dark side" of professionalisation in national sport federations : a case study of the Swiss Floorball Federation
Ruoranen, Kaisa
;
Nagel, Siegfried
;
Lang, Grazia
;
Klenk, …
- In:
International journal of sport management and marketing …
23
(
2023
)
5
,
pp. 442-464
Persistent link: https://www.econbiz.de/10014428314
Saved in:
5
The effect of perceived CSR on team identification and team loyalty in professional football in Korea
Park, Jongchul
;
Kerr, Shane
;
Kim, Il-Gwang
- In:
International journal of sport management and marketing …
18
(
2018
)
6
,
pp. 535-554
Persistent link: https://www.econbiz.de/10011989768
Saved in:
6
"If there is no football, then we have nothing to discuss" : a phenomenological study on football fandom and COVID-19 pandemic
Glebova, Ekaterina
;
Zare, Fateme
;
Desbordes, Michel
; …
- In:
International journal of sport management and marketing …
23
(
2023
)
5
,
pp. 373-390
Persistent link: https://www.econbiz.de/10014428298
Saved in:
7
Shirt sponsorship awareness of European football clubs : a survey among German-speaking fans
Dombrowski, Matthias
;
Hodeck, Alexander
- In:
International journal of sport management and marketing …
23
(
2023
)
6
,
pp. 493-505
Persistent link: https://www.econbiz.de/10014428329
Saved in:
8
Perceived motivation in football/futsal practice according to players and coaches approaches : a tool of strategic management
Miragaia, Dina Alexandra Marques
;
Guedes, Francisco …
- In:
International journal of sport management and marketing …
20
(
2020
)
1/2
,
pp. 131-152
Persistent link: https://www.econbiz.de/10012523267
Saved in:
9
Modifying rules in women's professional sport : a case study of the Australian Football League Women's league
Encel, Kim
;
Phillips, Pamm
;
Turner, Paul
;
Brown, Helen
; …
- In:
International journal of sport management and marketing …
22
(
2022
)
5/6
,
pp. 385-405
Persistent link: https://www.econbiz.de/10013548717
Saved in:
10
Key factors for ensuring performance and attracting practitioners to small sport clubs
Musso, Fabio
;
Richelieu, André
;
Francioni, Barbara
- In:
International journal of sport management and marketing …
19
(
2019
)
5/6
,
pp. 352-370
Persistent link: https://www.econbiz.de/10012168843
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