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~isPartOf:"International journal of sports marketing & sponsorship"
~isPartOf:"Journal of consumer behaviour : an international research review"
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Robinson, Matthew
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Jones, Rosalind
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International journal of sports marketing & sponsorship
Journal of consumer behaviour : an international research review
Strategy & leadership : a publication of Strategic Leadership Forum
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The Journal of energy and development
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Thunderbird international business review
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Accounting horizons : a quarterly publication of the American Accounting Association
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International Journal of Sports Marketing and Sponsorship
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NBER working paper series
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Progress in the Competitive Agenda in the Postal and Delivery Sector
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Progress in the competitive agenda in the postal and delivery sector
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An examination of Oliver’s product loyalty framework
Trail, Galen T.
;
James, Jeffrey D.
;
Kwon, Hyungil
; …
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
2
,
pp. 94-109
Persistent link: https://www.econbiz.de/10011578567
Saved in:
2
"Shockvertising": an exploratory investigation into attitudinal variations and emotional reactions to shock advertising
Parry, Sara
;
Jones, Rosalind
;
Stern, Philip
;
Robinson, …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 112-121
Persistent link: https://www.econbiz.de/10009738783
Saved in:
3
‘Shockvertising’: An exploratory investigation into attitudinal variations and emotional reactions to shock advertising
Parry, Sara
;
Jones, Rosalind
;
Stern, Philip
;
Robinson, …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
2
,
pp. 112-121
Persistent link: https://www.econbiz.de/10010094867
Saved in:
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