//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of technology marketing : IJTMkt"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Online-Marketing
Social Web
Marketing
11
marketing
10
Innovation management
5
Innovationsmanagement
5
Internet marketing
5
Beziehungsmarketing
4
E-commerce
4
Electronic Commerce
4
Relationship marketing
4
Technologie
4
Technology
4
Konsumentenverhalten
3
Advertising
2
Betriebliche Wertschöpfung
2
Customer integration
2
Customer satisfaction
2
Greece
2
Griechenland
2
Information technology
2
Informationstechnik
2
Innovation
2
Kundenintegration
2
Kundenzufriedenheit
2
Marketing management
2
Marketingmanagement
2
Mobile Business
2
Mobile business
2
Mobile communications
2
Mobilkommunikation
2
New product development
2
Produktentwicklung
2
Sales promotion
2
Social web
2
Technischer Fortschritt
2
Technological change
2
Tourism industry
2
Tourismuswirtschaft
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
6
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
7
Author
All
Achlada, Chara
1
Amirkhanpour, Monaliz
1
Andreopoulou, Zacharoula
1
Aoyama, Atsushi
1
Fernandez, Ronald R.
1
Gemba, Kiminori
1
Giannopoulos, Antonios
1
Grewal, Simran
1
Harris, Lisa
1
Katsonis, Nikolaos
1
Koliouska, Christiana
1
Livas, Christos
1
Rae, Alan
1
Sengupta, Sanjit
1
Simeli, Ioanna
1
Suzuki, Takayuki
1
Thrassou, Alkis
1
Tsekouropoulos, Georgios
1
Uy, Chin
1
Vrontis, Demetris
1
more ...
less ...
Published in...
All
International journal of technology marketing : IJTMkt
SpringerLink / Bücher
45
Journal of business research : JBR
39
Springer eBook Collection
23
Journal of Islamic marketing : JIMA
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
18
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
15
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Gabler Edition Wissenschaft
13
International journal of islamic marketing and branding
13
International journal of wine business research : IJWBR
13
Marketing theory
13
Journal of marketing management : MM
12
Premier reference source
12
European journal of marketing : EJM
11
International journal of internet marketing and advertising : IJIMA
11
Business horizons
10
Journal of Islamic marketing
10
Asia Pacific journal of marketing and logistics
9
Cogent business & management
9
Journal of marketing education : JME
9
Journal of marketing research : JMR
9
Journal of retailing and consumer services
9
Psychology & marketing
9
Springer eBook Collection / Business and Economics
9
Journal of promotion management : innovations in planning and applied research
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Marketing intelligence & planning
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of modelling in management
7
Lehrbuch
7
Research
7
The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
The marketing review
7
Edward Elgar E-Book Archive
6
Journal of fashion marketing and management
6
Journal of historical research in marketing
6
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Digital marketing techniques for school promotion
Fernandez, Ronald R.
;
Uy, Chin
- In:
International journal of technology marketing : IJTMkt
17
(
2023
)
3
,
pp. 239-255
Persistent link: https://www.econbiz.de/10014310281
Saved in:
2
Is destination image instagrammable? : visit intentions and value co-creation through social media content
Giannopoulos, Antonios
;
Livas, Christos
;
Simeli, Ioanna
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
4
,
pp. 349-369
Persistent link: https://www.econbiz.de/10013486083
Saved in:
3
Identifying customer satisfaction estimators using review mining
Suzuki, Takayuki
;
Gemba, Kiminori
;
Aoyama, Atsushi
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
2
,
pp. 187-210
Persistent link: https://www.econbiz.de/10010404505
Saved in:
4
Mobile marketing : a contemporary strategic perspective
Amirkhanpour, Monaliz
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
3
,
pp. 252-269
Persistent link: https://www.econbiz.de/10010490512
Saved in:
5
Marketing and organisational evaluation of rural firms in the internet
Tsekouropoulos, Georgios
;
Andreopoulou, Zacharoula
; …
- In:
International journal of technology marketing : IJTMkt
8
(
2013
)
3
,
pp. 272-286
Persistent link: https://www.econbiz.de/10010200400
Saved in:
6
Special issue: Marketing of emerging technologies
Sengupta, Sanjit
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009412250
Saved in:
7
Out on the pull : how small firms are making themselves sexy with new online promotion techniques
Harris, Lisa
;
Rae, Alan
;
Grewal, Simran
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
2
,
pp. 153-168
Persistent link: https://www.econbiz.de/10003739632
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->