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~isPartOf:"International marketing review"
~isPartOf:"International strategy : managing companies in the global economic system"
~isPartOf:"Review of international economics"
~subject:"Strategic management"
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Search: subject:"Internationale Markteintrittsstrategie"
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Strategic management
International market entry
93
Internationaler Markteintritt
93
Multinationales Unternehmen
51
Transnational corporation
51
Globalisierung
33
Globalization
33
KMU
21
SME
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International marketing
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18
Internationalization
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Auslandsinvestition
14
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Gnizy, Itzhak
2
Martín Martín, Oscar
2
Shoham, Aviv
2
Valdemarin, Stefano
2
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1
Bustinza, Oscar F.
1
Cavusgil, S. Tamer
1
Cooper, Cary
1
Deligonul, Seyda
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Efrat, Kalanit
1
Freeman, Susan
1
Gaston-Breton, Charlotte
1
Grinstein, Amir
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Lew, Yong Kyu
1
Liu, Yipeng
1
Papadopoulos, Nicolas G.
1
Petersen, Bent
1
Serravalle, Francesca
1
Vendrell-Herrero, Ferran
1
Vrontis, Demetris
1
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International marketing review
International strategy : managing companies in the global economic system
Review of international economics
International business review : the official journal of the European International Business Academy
14
Journal of international entrepreneurship
7
Journal of international management
6
Journal of world business : JWB
6
Journal of international marketing
5
Review of international business and strategy
5
Journal of business research : JBR
4
Journal of management studies : JMS
4
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
4
Multinational business review
4
Asia Pacific business review
3
Baltic journal of management
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of business and globalisation : IJBG
3
Journal of business venturing
3
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
3
Springer eBook Collection
3
SpringerLink / Bücher
3
Discussion papers in industrial economics / E
2
Entrepreneurial business and economics review : EBER
2
European business review
2
European management review : EMR
2
Faszination Handel : 50 Jahre Saarbrücker Handelsforschung
2
Global business & economics review
2
International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
2
International journal of business excellence
2
International journal of emerging markets
2
International journal of entrepreneurship and small business
2
International journal of globalisation and small business : IJGSB
2
International journal of trade and global markets
2
International small business journal : researching entrepreneurship
2
International studies of management & organization : ISMO
2
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
2
Inventi impact: international trade
2
Journal for global business advancement : JGBA
2
Journal of euromarketing
2
Journal of strategy and management
2
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
2
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ECONIS (ZBW)
11
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1
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
2
Enhancing international marketing capability and export performance of emerging market SMEs in crises : strategic flexibility and digital technologies
Zahoor, Nadia
;
Lew, Yong Kyu
- In:
International marketing review
40
(
2023
)
5
,
pp. 1158-1187
Persistent link: https://www.econbiz.de/10014470114
Saved in:
3
International strategies and foreign market entry modes
Valdemarin, Stefano
- In:
International strategy : managing companies in the …
,
(pp. 49-64)
.
2022
Persistent link: https://www.econbiz.de/10013183941
Saved in:
4
The strategic analysis : evaluating opportunities and threats in foreign countries
Serravalle, Francesca
;
Valdemarin, Stefano
- In:
International strategy : managing companies in the …
,
(pp. 65-76)
.
2022
Persistent link: https://www.econbiz.de/10013183942
Saved in:
5
Uncovering the influence of the international marketing function in international firms
Gnizy, Itzhak
;
Shoham, Aviv
- In:
International marketing review
31
(
2014
)
1
,
pp. 51-78
Persistent link: https://www.econbiz.de/10010253927
Saved in:
6
Proactive learning culture : a dynamic capability and key success factor for SMEs entering foreign markets
Gnizy, Itzhak
;
Baker, William E.
;
Grinstein, Amir
- In:
International marketing review
31
(
2014
)
5
,
pp. 477-505
Persistent link: https://www.econbiz.de/10010415266
Saved in:
7
Value creation logics and internationalization of service firms
Ørberg Jensen, Peter D.
;
Petersen, Bent
- In:
International marketing review
31
(
2014
)
6
,
pp. 557-575
Persistent link: https://www.econbiz.de/10010467202
Saved in:
8
Strategic re-structuring by born-globals using outward and inward-oriented activity
Freeman, Susan
;
Deligonul, Seyda
;
Cavusgil, S. Tamer
- In:
International marketing review
30
(
2013
)
2
,
pp. 156-182
Persistent link: https://www.econbiz.de/10009756248
Saved in:
9
The interaction between environment and strategic orientation in born globals' choice of entry mode
Efrat, Kalanit
;
Shoham, Aviv
- In:
International marketing review
30
(
2013
)
6
,
pp. 536-558
Persistent link: https://www.econbiz.de/10010212403
Saved in:
10
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
1
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