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~isPartOf:"International marketing review"
~source:"econis"
~subject:"Legitimität"
~subject:"Strategic management"
~subject:"Transnational corporation"
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Legitimität
Strategic management
Transnational corporation
Legitimacy
3
Multinationales Unternehmen
3
Corporate Social Responsibility
2
Corporate social responsibility
2
Institutional economics
2
Institutionenökonomik
2
Ausländische Tochtergesellschaft
1
Beziehungsmarketing
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CSR
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Capability approach
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Capability-Ansatz
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Cause-related-marketing
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China
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Developing countries
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Developing economy
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Dynamic capabilities
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Globalisierung
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Globalization
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Institutional theory
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Institutions
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International market entry
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International marketing
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Internationaler Markteintritt
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Internationales Marketing
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Internationalization
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Legitimacy theory
1
Marketing management
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Marketingmanagement
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Multinational corporations
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Post-crisis recovery
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Cabanelas, Pablo
1
Chan, Terri H.
1
Diez-Martin, Francisco
1
Hung, Kineta
1
Khan, Zaheer
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Lew, Yong Kyu
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Park, Byung Il
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Rivero-Gutierrez, Lourdes
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Tse, David K.
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International marketing review
Journal of business ethics : JOBE
77
Journal of business research : JBR
21
Accounting, auditing & accountability journal
19
Industrial marketing management : the international journal for industrial and high-tech firms
17
Journal of common market studies : JCMS
17
Business & society
16
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
15
Public management review
15
TranState working papers
14
Business ethics quarterly : the journal of the Society for Business Ethics
12
Journal of business venturing
11
Journal of management studies : JMS
11
Technological forecasting & social change : an international journal
11
Corporate social responsibility and environmental management
10
GIGA working papers
10
Journal of business ethics : JBE
10
Critical perspectives on accounting : an international journal for social and organizational accountability
9
Journal of world business : JWB
9
MPIFG discussion paper
9
Review of international political economy : RIPE
9
Academy of Management journal : AMJ
8
Accounting forum : advancing the interdisciplinary and global connection of accounting research
8
Corporate communications : an international journal
8
International business review : the official journal of the European International Business Academy
8
Journal of management inquiry
8
The Academy of Management review : AMR
8
The British accounting review : the journal of the British Accounting Association
8
Politics, philosophy & economics : ppe
7
Public choice
7
Socio-economic review
7
Working papers / University of Connecticut, Department of Economics
7
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
6
Asian business & management
6
International entrepreneurship and management journal
6
International small business journal : researching entrepreneurship
6
Journal of management & governance
6
Journal of organizational change management
6
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
6
Research
6
Working paper / World Institute for Development Economics Research
6
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ECONIS (ZBW)
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How can companies boost legitimacy in international markets? : a dynamic marketing capabilities approach
Rivero-Gutierrez, Lourdes
;
Cabanelas, Pablo
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 273-301
Persistent link: https://www.econbiz.de/10014524786
Saved in:
2
Gaining legitimacy and host market acceptance : a CRM analysis for foreign subsidiaries in China
Hung, Kineta
;
Tse, David K.
;
Chan, Terri H.
- In:
International marketing review
40
(
2023
)
1
,
pp. 80-101
Persistent link: https://www.econbiz.de/10014227454
Saved in:
3
Institutional legitimacy and norms-based CSR marketing practices : insights from MNCs operating in a developing economy
Khan, Zaheer
;
Lew, Yong Kyu
;
Park, Byung Il
- In:
International marketing review
32
(
2015
)
5
,
pp. 463-491
Persistent link: https://www.econbiz.de/10011507096
Saved in:
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