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~isPartOf:"International small business journal : researching entrepreneurship"
~isPartOf:"Journal of strategic marketing"
~subject:"Firm performance"
~subject:"KMU"
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Search: subject:"Unternehmensführung"
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Firm performance
KMU
Marketing management
186
Marketingmanagement
186
Strategic management
63
Strategisches Management
63
SME
46
Unternehmenserfolg
39
Beziehungsmarketing
36
Relationship marketing
36
market orientation
27
Competitive advantage
24
Wettbewerbsvorteil
24
Brand management
21
Markenführung
21
Innovation
19
Marketing
19
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18
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Consumer behaviour
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Konsumentenverhalten
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Emerging economies
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Resource-based view
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Ressourcenorientierter Ansatz
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Schwellenländer
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Innovation management
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Innovationsmanagement
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Internet marketing
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Online-Marketing
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Erfolgsfaktor
12
New product development
12
Produktentwicklung
12
Success factor
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11
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marketing strategy
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10
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71
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71
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Gilmore, Audrey
5
Carson, David
3
Ngo, Liem Viet
3
O'Cass, Aron
3
O'Dwyer, Michele
3
Merrilees, Bill
2
Siahtiri, Vida
2
Taghian, Mehdi
2
Trehan, Kiran
2
Wright, Sheila
2
Akaka, Melissa Archpru
1
Akter, Shahriar
1
Alexandre, Maria T.
1
Ali, Sadaqat
1
Anees-ur-Rehman, Muhammad
1
Anokhin, Sergey
1
Armenakyan, Anahit
1
Armstrong, Gillian
1
Ashill, Nicholas
1
Ashwin, Marie
1
Bamiatzi, Vassiliki C.
1
Bao, Yeqing
1
Barrett, Mary
1
Basco, Rodrigo
1
Batra, Safal
1
Bengtsson, Maria
1
Berry, Aidan
1
Bisson, Christophe
1
Biswas, Kumar
1
Blankson, Charles
1
Boso, Nathaniel
1
Boxer, Rosie
1
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1
Brouard, François
1
Buccieri, Dominic
1
Budhathoki, Tribikram
1
Cadogan, John W.
1
Canhoto, Ana Isabel Domingos
1
Carbery, Ronan
1
Carlson, Jamie L.
1
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Published in...
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International small business journal : researching entrepreneurship
Journal of strategic marketing
Journal of business research : JBR
192
Business strategy and the environment
112
Journal of business ethics : JOBE
101
Industrial marketing management : the international journal for industrial and high-tech firms
85
SpringerLink / Bücher
80
Corporate social responsibility and environmental management
71
Strategic management journal
68
Cogent business & management
63
International journal of production economics
58
Technological forecasting & social change : an international journal
51
Management decision : MD
49
Management research review
43
International journal of entrepreneurship and small business
42
Long range planning : LRP ; international journal of strategic management
40
Working paper / National Bureau of Economic Research, Inc.
40
International business review : the official journal of the European International Business Academy
39
The journal of business & industrial marketing
39
International Journal of Energy Economics and Policy : IJEEP
36
Journal of strategy and management
36
NBER working paper series
36
Springer eBook Collection
36
Journal of small business and enterprise development
33
Journal of small business strategy
32
International entrepreneurship and management journal
31
Journal of open innovation : technology, market, and complexity
31
International journal of hospitality management
30
Journal of world business : JWB
29
Small business economics : an entrepreneurship journal
29
Europäische Hochschulschriften / 5
28
NBER Working Paper
28
Journal of Asian finance, economics and business : JAFEB
27
IEEE transactions on engineering management : EM
26
Business process management journal
25
Finance research letters
25
International journal of innovation management
25
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
25
Technology analysis & strategic management
25
Journal of management studies : JMS
24
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
24
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ECONIS (ZBW)
71
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1
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71
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1
Small and medium size firm's marketing competitive advantage and environmental initiatives in the Middle East
D'Souza, Clare M.
;
Taghian, Mehdi
- In:
Journal of strategic marketing
26
(
2018
)
7
,
pp. 568-582
Persistent link: https://www.econbiz.de/10011976362
Saved in:
2
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
3
Strategic flexibility in small firms
Sen, Sandipan
;
Savitskie, Katrina
;
Mahto, Raj V.
; …
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1053-1070
Persistent link: https://www.econbiz.de/10014305070
Saved in:
4
Non-predictive decision-making, market-oriented behaviours, and smaller-sized firms’ performance
Karami, Masoud
;
Crick, Dave
;
Crick, James M.
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1107-1131
Persistent link: https://www.econbiz.de/10014305083
Saved in:
5
Environmental certification as a buffer against the liabilities of newness and smallness : firm performance benefits
Djupdal, Kari
;
Westhead, Paul
- In:
International small business journal : researching …
33
(
2015
)
2
,
pp. 148-168
Persistent link: https://www.econbiz.de/10011283681
Saved in:
6
How do alternative strategic orientations influence social media performance?
Valos, Michael J.
;
Mavondo, Felix T.
;
Nyadzayo, …
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012202440
Saved in:
7
Conceptualising a digital orientation : antecedents of supporting SME performance in the digital economy
Quinton, Sarah
;
Canhoto, Ana Isabel Domingos
; …
- In:
Journal of strategic marketing
26
(
2018
)
5
,
pp. 427-439
Persistent link: https://www.econbiz.de/10011903384
Saved in:
8
Strategic hybrid orientation between market orientation and brand orientation : guiding principles
M'zungu, Simon
;
Merrilees, Bill
;
Miller, Dale
- In:
Journal of strategic marketing
25
(
2017
)
4
,
pp. 275-288
Persistent link: https://www.econbiz.de/10011871355
Saved in:
9
The impact of entrepreneurial marketing on innovative marketing performance in small- and medium-sized companies
Rezvani, Mehran
;
Fathollahzadeh, Zeinab
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 136-148
Persistent link: https://www.econbiz.de/10012202799
Saved in:
10
The moderating effect of brand orientation on inter-firm market orientation and performance
Tajeddini, Kayhan
;
Ratten, Vanessa
- In:
Journal of strategic marketing
28
(
2020
)
3
,
pp. 194-224
Persistent link: https://www.econbiz.de/10012202805
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