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~isPartOf:"Journal for global business advancement : JGBA"
~isPartOf:"Journal of marketing management : MM"
~subject:"Marketing management"
~subject:"semiotics"
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Journal for global business advancement : JGBA
Journal of marketing management : MM
Working Papers in Accounting Valuation Auditing
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International journal of market research
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Management information systems : mis quarterly
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Organization : the interdisciplinary journal of organization, theory and society
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Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
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European journal of cross-cultural competence and management
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Handbook of qualitative research methods in marketing
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International Journal of Agricultural Resources, Governance and Ecology
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International journal of islamic marketing and branding
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Journal of promotion management : innovations in planning and applied research
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of vacation marketing
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Latin American business review
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Management communication quarterly : an international journal
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New Mathematics and Natural Computation (NMNC)
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Organization : the critical journal of organization, theory and society
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Investigating the relationship of semiotics associated with colour and font of Google logo with brand perception
Singla, Vikas
;
Viput Ongsakul
;
Sahil Raj
;
Khoa T. Tran
- In:
Journal for global business advancement : JGBA
14
(
2021
)
3
,
pp. 312-334
Persistent link: https://www.econbiz.de/10012613988
Saved in:
2
Positioning in political marketing : how semiotic analysis adds value to traditional survey approaches
Baines, Paul
;
Crawford, Ian
;
O'Shaughnessy, Nicholas Jackson
- In:
Journal of marketing management : MM
30
(
2014
)
1/2
,
pp. 172-200
Persistent link: https://www.econbiz.de/10010338659
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