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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~person:"Hwang, Yoori"
~person:"Jin, Hyun Seung"
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Journal of advertising : official publication of the American Academy of Advertising
Health marketing quarterly
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ECONIS (ZBW)
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What components should be included in advertising literacy education? : effect of component types and the moderating role of age
Hwang, Yoori
;
Yum, Jung-Yoon
;
Jeong, Se-Hoon
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 347-361
Persistent link: https://www.econbiz.de/10012004049
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2
Children's advertising literacy for advergames : perception of the game as advertising
An, Soontae
;
Jin, Hyun Seung
;
Park, Eun Hae
- In:
Journal of advertising : official publication of the …
43
(
2014
)
1
,
pp. 63-72
Persistent link: https://www.econbiz.de/10010344086
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