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~isPartOf:"Journal of advertising research"
~isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~person:"Jahn, Steffen"
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Journal of advertising research
Journal of sport management : the official journal of the North American Society of Sport Management
Schmalenbach business review : sbr
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Feeling that in-group feeling at a sponsored sporting event : links to memory and future attendance
Cornwell, T. Bettina
;
Jahn, Steffen
;
Xie, Hu
;
Suh, Wang Suk
- In:
Journal of sport management : the official journal of …
32
(
2018
)
5
,
pp. 426-437
Persistent link: https://www.econbiz.de/10011934510
Saved in:
2
Does flow influence the brand image in event marketing?
Drengner, Jan
;
Gaus, Hansjoerg
;
Jahn, Steffen
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 138-147
Persistent link: https://www.econbiz.de/10003689051
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