//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising research"
~isPartOf:"The journal of media economics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Broadcast"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Fernsehprogramm
42
Television programme
42
USA
42
United States
42
Broadcast
22
Rundfunk
22
Fernsehwerbung
13
Television advertising
13
Competition
11
Wettbewerb
11
Media usage
10
Mediennutzung
10
Broadcasting policy
8
Rundfunkpolitik
8
Hörfunkprogramm
7
Radio programme
7
Advertising effects
6
Fernsehnutzung
6
Sport
6
Sports
6
Television usage
6
Werbewirkung
6
Australia
4
Australien
4
Broadcasting industry
3
Cable television
3
Digital broadcast
3
Digitaler Rundfunk
3
Diversification
3
Diversifikation
3
Externalities
3
Externer Effekt
3
Fernsehsender
3
Innovation diffusion
3
Innovationsdiffusion
3
Japan
3
Kabelfernsehen
3
Professional sports
3
Profisport
3
Rundfunksender
3
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
69
Type of publication (narrower categories)
All
Article in journal
69
Aufsatz in Zeitschrift
69
Case study
2
Fallstudie
2
Systematic review
1
Übersichtsarbeit
1
Language
All
English
69
Author
All
Lacy, Stephen
3
Solberg, Harry Arne
3
Adilov, Nodir
2
Albarran, Alan B.
2
Dimmick, John W.
2
Einstein, Mara
2
Litman, Barry R.
2
Martin, Hugh J.
2
McDonald, Daniel G.
2
Powers, Angela
2
Abramowitz, Amy D.
1
Ahn, Hoekyun
1
Andrews, David L.
1
Asai, Sumiko
1
Atkin, David J.
1
Atwater, Tony
1
Bae, Hyuhn-Suhck
1
Banks, Mark J.
1
Bates, Benjamin J.
1
Bleakley, Amy
1
Brown, Allan
1
Brown, Keith S.
1
Cauberghe, Verolien
1
Cavazos, Roberto J.
1
Chan-Olmsted, Sylvia M.
1
Cheng, Jingwei
1
Chi, Jianyu
1
Chiang, Chin-Chih
1
Clements, Michael E.
1
Collette, Larry
1
Cuilenburg, Jan van
1
Dagger, Tracey S.
1
Danaher, Peter J.
1
Davis, Robert
1
Dennis, Donald Miller
1
Dick, Steven J.
1
Dix, Stephen Richard
1
Ducey, Richard V.
1
Ebina, Takeshi
1
Ellithorpe, Morgan E.
1
more ...
less ...
Published in...
All
Journal of advertising research
The journal of media economics
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
87
Media-Perspektiven
28
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
23
Discussion paper / Centre for Economic Policy Research
19
Handbuch Unterhaltungsproduktion : Beschaffung und Produktion von Fernsehunterhaltung
19
Telecommunications policy : the international journal of digital economy, data sciences and new media
18
Working paper / National Bureau of Economic Research, Inc.
18
JMM : the international journal on media management
17
NBER working paper series
16
BLM-Schriftenreihe
15
NBER Working Paper
15
Schriftenreihe der Landesmedienanstalten
14
Journal of media business studies
13
Zur Ökonomie der Unterhaltungsproduktion
12
Europäische Hochschulschriften / 5
11
SpringerLink / Bücher
11
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
11
Strategien erfolgreicher TV-Marken : eine internationale Analyse
10
World Bank Publications
10
Journal of sports economics
9
CESifo working papers
8
Europäische Hochschulschriften / 40
8
International journal of advertising : the quarterly review of marketing communications
8
The Rand journal of economics
8
Beiträge zur Rundfunkökonomie
7
DIW-Wochenbericht : Wirtschaft, Politik, Wissenschaft
7
Dtv
7
Information economics and policy : IEP
7
Policy and marketing strategies for digital media
7
Prometheus : critical studies in innovation
7
Schriften zur Medienwirtschaft und zum Medienmanagement
7
ZDF-Schriftenreihe / Zweites Deutsches Fernsehen, Informations- und Presseabteilung, Öffentlichkeitsarbeit
7
Economics letters
6
Information, computer, communications policy : ICCP
6
International journal of sport finance
6
Journal of advertising : official publication of the American Academy of Advertising
6
Public choice
6
Schriften zur Rundfunkökonomie
6
more ...
less ...
Source
All
ECONIS (ZBW)
69
Showing
1
-
10
of
69
Sort
Relevance
Date (newest first)
Date (oldest first)
1
An examination of terrestrial and broadcasting satellite broadcasters' programming by type : what factors influence program diversity in the multi-channel era?
Asai, Sumiko
- In:
The journal of media economics
27
(
2014
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10010356831
Saved in:
2
Adolescent perceptions of black-oriented media: "the day Beyoncé turned Black" : can Black-oriented films and TV programs be marketed more broadly?
Ellithorpe, Morgan E.
;
Hennessy, Michael
;
Bleakley, Amy
- In:
Journal of advertising research
59
(
2019
)
2
,
pp. 158-170
Persistent link: https://www.econbiz.de/10012109422
Saved in:
3
Effects of China's "limited entertainment order" policy on program diversity : an analysis based on panel threshold model
Cheng, Jingwei
;
Wu, Chen
;
Chi, Jianyu
- In:
The journal of media economics
32
(
2019
)
1/2
,
pp. 17-34
Persistent link: https://www.econbiz.de/10012500627
Saved in:
4
Genuine liking or the need for closure? : the differential effects of consumers' TV drama viewing motivations on commercial viewership
Shi, Yang
;
Wang, Tingting
- In:
The journal of media economics
32
(
2019
)
3/4
,
pp. 57-81
Persistent link: https://www.econbiz.de/10012588688
Saved in:
5
Competition in the
Broadcast
market, program diversity, and movie demand patterns
Adilov, Nodir
;
Martin, Hugh J.
- In:
The journal of media economics
27
(
2014
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10010356838
Saved in:
6
An episode-by-episode examination : what drives television-viewer behavior ; digging down into audience satisfaction with televison dramas
Dennis, Donald Miller
;
Gray, David Michael
- In:
Journal of advertising research
53
(
2013
)
2
,
pp. 166-174
Persistent link: https://www.econbiz.de/10009778471
Saved in:
7
Predictors of commercial zapping during live prime-time television : an observation-based study identifies factors that drive TV channel switching
Dix, Stephen Richard
;
Phau, Ian
- In:
Journal of advertising research
57
(
2017
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10011707582
Saved in:
8
Turn on, tune in, drop out : radio listening, ownership policy, and technology
Mooney, Catherine Tyler
- In:
The journal of media economics
23
(
2010
)
4
,
pp. 231-248
Persistent link: https://www.econbiz.de/10008823844
Saved in:
9
State-dependent choice model for TV programs with externality : analysis of viewing behavior
Kinjo, Keita
;
Ebina, Takeshi
- In:
The journal of media economics
28
(
2015
)
1
,
pp. 20-40
Persistent link: https://www.econbiz.de/10011350069
Saved in:
10
Elvis is returning to the building : understanding a decline in unauthorized file sharing
Poort, Joost
;
Weda, Jarst
- In:
The journal of media economics
28
(
2015
)
2
,
pp. 63-83
Persistent link: https://www.econbiz.de/10011350745
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->