//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business case studies"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~subject:"Sponsoring"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Formel 1"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Sponsoring
United States
Motorsport
3
USA
2
Betriebliches Informationssystem
1
Beziehungsmarketing
1
Brand image
1
Business intelligence system
1
Comparison
1
Consumer behaviour
1
Football
1
Fußball
1
Higher education institution
1
Hochschule
1
Information management
1
Informationsmanagement
1
Konsumentenverhalten
1
Markenimage
1
Motivation
1
Personality trait
1
Persönlichkeitsmerkmal
1
Relationship marketing
1
Sponsorship
1
Sportmarketing
1
Sports marketing
1
Strategic management
1
Strategisches Management
1
Vergleich
1
activation
1
brand image
1
motorsport
1
satisfaction
1
sponsorship levels
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Case study
1
Fallstudie
1
Language
All
English
3
Author
All
Brunnemer, Timothy
1
Buffington, James R.
1
Eddy, Terry
1
Evans, Zachary
1
Gearhart, Christopher C.
1
Harper, Jeffrey S.
1
Keaton, Shaughan A.
1
Watanabe, Nicholas M.
1
more ...
less ...
Published in...
All
Journal of business case studies
Sport marketing quarterly : preferred journal of the Sport Marketing Association
International journal of sport management and marketing : IJSMM
12
International journal of sports marketing & sponsorship
5
Journal of sports economics
4
Journal of sport management : the official journal of the North American Society of Sport Management
3
Applied Marketing Science / Angewandte Marketingforschung
2
Journal of advertising research
2
Schriften des Europäischen Instituts für Sozioökonomie e.V.
2
Applied economics
1
Business horizons
1
Corporate brand and corporate reputation
1
Economic development quarterly : the journal of American economic revitalization
1
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
1
Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
1
Journal of business & economics research
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of real estate practice and education : a publication of the American Real Estate Society
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Research
1
Schriftenreihe Sportökonomie in Forschung und Praxis
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
Strategy power plays : how the world's most strategic minds reach the top of their game
1
Studies in critical social sciences : SCSS
1
The journal of business & industrial marketing
1
Virginia economic journal
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An examination of sponsor outcomes at different tiers of IndyCar sponsorship
Evans, Zachary
;
Eddy, Terry
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 113-127
Persistent link: https://www.econbiz.de/10013346951
Saved in:
2
A comparison of college football and NASCAR consumer profiles : identity formation and spectatorship motivation
Keaton, Shaughan A.
;
Watanabe, Nicholas M.
;
Gearhart, …
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10010515317
Saved in:
3
The Indianapolis Motor Speedway
Brunnemer, Timothy
;
Buffington, James R.
;
Harper, Jeffrey S.
- In:
Journal of business case studies
4
(
2008
)
12
,
pp. 7-22
Persistent link: https://www.econbiz.de/10003797842
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->