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~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~subject:"Firm performance"
~subject:"Lieferantenmanagement"
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Firm performance
Lieferantenmanagement
Consumer behaviour
1,047
Konsumentenverhalten
1,047
Relationship marketing
680
Beziehungsmarketing
678
Brand management
606
Markenführung
606
Brand image
408
Markenimage
408
Marketing management
354
Marketingmanagement
354
Internet marketing
325
Online-Marketing
325
Social Web
319
Social web
319
Supplier relationship management
289
Brand
256
Markenartikel
249
Customer satisfaction
205
Kundenzufriedenheit
205
Marketing
196
Viral marketing
182
Virales Marketing
182
Corporate Social Responsibility
162
Corporate social responsibility
162
Dienstleistungsqualität
144
Service quality
144
Unternehmenserfolg
142
Innovation
140
Advertising effects
129
Werbewirkung
129
USA
128
United States
128
Online retailing
119
Online-Handel
119
International marketing
110
Social media
109
Internationales Marketing
108
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107
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408
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Sharma, Piyush
10
Chung, Henry F. L.
4
Vrontis, Demetris
4
Wu, Jie
4
Zaefarian, Ghasem
4
Chang, Woojung
3
Javalgi, Rajshekhar G.
3
Liu, Yi
3
Ma, Zhenzhong
3
Martin, Silvia L.
3
Mora Cortez, Roberto
3
Naudé, Peter
3
Parida, Vinit
3
Rahman, Mahabubur
3
Saini, Amit
3
Shou, Zhigang
3
Su, Chenting
3
Aßländer, Michael Stefan
2
Bag, Surajit
2
Baraldi, Enrico
2
Biemans, Wim
2
Biggemann, Sergio
2
Blome, Constantin
2
Boyd, D. Eric
2
Briggs, Elten
2
Brower, Jacob
2
Brown, Brian P.
2
Cavusgil, Erin
2
Chatterjee, Sheshadri
2
Chaudhuri, Ranjan
2
Cheng, Louis T. W.
2
Collins, Brian J.
2
Coote, Leonard V.
2
Cui, Victor
2
Dong, Maggie Chuoyan
2
Donthu, Naveen
2
Egels-Zandén, Niklas
2
Ehret, Michael
2
Ferguson, Jodie L.
2
Foltean, Florin Sabin
2
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Journal of business ethics : JOBE
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
887
International journal of production economics
437
The journal of business & industrial marketing
352
International journal of production research
309
European journal of operational research : EJOR
197
Journal of purchasing and supply management
163
SpringerLink / Bücher
143
Journal of business-to-business marketing
137
International journal of procurement management
101
Journal of operations management
98
Production and operations management : an international journal of the Production and Operations Management Society
93
Transportation research / E : an international journal
88
Gabler Edition Wissenschaft
87
Journal of the Academy of Marketing Science
84
Supply chain management : an international journal
84
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
81
The international journal of logistics management
77
Management science : journal of the Institute for Operations Research and the Management Sciences
72
The journal of supply chain management : a global review of purchasing and supply
72
International journal of logistics systems and management
67
Journal of strategic marketing
63
Journal of marketing
61
International business review : the official journal of the European International Business Academy
59
Manufacturing & service operations management : M & SOM
59
Omega : the international journal of management science
56
Decision sciences : DS
54
Discussion paper / Centre for Economic Policy Research
54
IEEE transactions on engineering management : EM
53
CESifo working papers
52
Supply chain management
50
International journal of logistics : research and applications
49
Europäische Hochschulschriften / 5
47
International journal of project management : the journal of The International Project Management Association
46
Journal of retailing and consumer services
46
Journal of business logistics : JBL
44
Journal of international marketing
44
Springer eBook Collection / Business and Economics
44
Benchmarking : an international journal ; BIJ
43
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ECONIS (ZBW)
408
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1
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408
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1
Digitalizing customer journeys in B2B markets
Lundin, Lisa
;
Kindström, Daniel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229582
Saved in:
2
Does strategic management of digital technologies influence electronic word-of-mouth (eWOM) and customer loyalty? : empirical insights from B2B platform economy
Belhadi, Amine
;
Kamble, Sachin S.
;
Benkhati, Imane
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534277
Saved in:
3
Transformative
marketing
in the new normal : a novel practice-scholarly integrative review of business-to-business
marketing
mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
Saved in:
4
A longitudinal study of B2B customer engagement in LinkedIn : the role of brand personality
Mora Cortez, Roberto
;
Ghosh Dastidar, Ayan
- In:
Journal of business research : JBR
145
(
2022
),
pp. 92-105
Persistent link: https://www.econbiz.de/10013197884
Saved in:
5
Cognitive computing based ethical principles for improving organisational reputation : a B2B digital
marketing
perspective
Behera, Rajat Kumar
;
Bala, Pradip Kumar
;
Rana, Nripendra P.
- In:
Journal of business research : JBR
141
(
2022
),
pp. 685-701
Persistent link: https://www.econbiz.de/10013168011
Saved in:
6
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
7
An integrated social network
marketing
metric for business-to-business SMEs
Rakshit, Sandip
;
Islam, Nazrul
;
Mondal, Sandeep
;
Paul, …
- In:
Journal of business research : JBR
150
(
2022
),
pp. 73-88
Persistent link: https://www.econbiz.de/10013365599
Saved in:
8
E-WOM in the B2B context : conceptual domain, forms, and implications for research
Chatzipanagiotou, Kalliopi
;
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014303763
Saved in:
9
"Good times - bad times" : relationship
marketing
through business cycles
Mora Cortez, Roberto
;
Johnston, Wsley J.
;
Ehret, Michael
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014332158
Saved in:
10
Innovation activity and the outcomes of B2C, B2B, and B2G E-Commerce in EU countries
Škare, Marinko
;
Gavurova, Beata
;
Rigelsky, Martin
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303686
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