//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Tourism management : research, policies, practice"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
1,472
Konsumentenverhalten
1,472
Advertising effects
207
Werbewirkung
207
Brand image
176
Markenimage
176
Brand management
145
Markenführung
145
Advertising
134
Werbung
131
Internet marketing
127
Online-Marketing
127
Emotion
125
Beziehungsmarketing
120
Relationship marketing
120
Holiday behaviour
113
Urlaubsverhalten
113
Ethics
111
Ethik
109
Corporate Social Responsibility
107
Corporate social responsibility
107
Social Web
104
Social web
104
Viral marketing
94
Virales Marketing
94
Tourism
87
Experiment
86
Tourismus
86
Business ethics
82
Personality psychology
82
Persönlichkeitspsychologie
82
Unternehmensethik
82
Market research
79
Marktforschung
79
Customer satisfaction
78
Kundenzufriedenheit
78
USA
75
United States
75
Perception
62
Wahrnehmung
61
more ...
less ...
Online availability
All
Undetermined
714
Free
13
Type of publication
All
Article
1,461
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
1,473
Aufsatz in Zeitschrift
1,473
Collection of articles of several authors
12
Sammelwerk
12
Case study
4
Fallstudie
4
Conference paper
2
Konferenzbeitrag
2
Conference proceedings
1
Konferenzschrift
1
more ...
less ...
Language
All
English
1,473
Author
All
Dhar, Ravi
11
Dahl, Darren W.
7
Gursoy, Dogan
7
Kumar, V.
7
Vitell, Scott J.
7
Gijsbrechts, Els
6
Han, Heesup
6
Muehling, Darrel D.
6
Park, Sangwon
6
Taheri, Babak
6
Van Kenhove, Patrick
6
Chowdhury, Rafi M. M. I.
5
Grohmann, Bianca
5
Heerde, Harald J. van
5
Laroche, Michel
5
LeBoeuf, Robyn A.
5
Pelsmacker, Patrick de
5
Singh, Jatinder Jit
5
Um, Nam-Hyun
5
Zhao, Min
5
Amir, On
4
Amos, Clinton
4
Arli, Denni
4
Berger, Jonah
4
Bettman, James R.
4
Chatzidakis, Andreas
4
Cheema, Amar
4
Chen, Yuxin
4
Fitzsimons, Gavan J.
4
Gentina, Elodie
4
Goldsmith, Kelly
4
Hassan, Louise M.
4
Haws, Kelly L.
4
Hung, Iris W.
4
Inman, J. Jeffrey
4
Jong, Martijn G. de
4
Kim, Soojung
4
Krishna, Aradhna
4
Lee, Joonghwa
4
Levav, Jonathan
4
more ...
less ...
Published in...
All
Journal of business ethics : JOBE
Journal of consumer behaviour : an international research review
Journal of marketing communications
Journal of marketing research : JMR
Tourism management : research, policies, practice
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,897
International journal of consumer studies
759
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
500
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
SpringerLink / Bücher
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
313
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Cogent business & management
284
The journal of consumer marketing
284
Journal of fashion marketing and management
283
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
more ...
less ...
Source
All
ECONIS (ZBW)
1,473
Showing
1
-
10
of
1,473
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Pandemic pains to Instagram gains! : COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in Sub-Saharan Africa : tech-native vs non-native generations
Mahmoud, Ali B.
;
Ball, Joan P.
;
Rubin, Daniel
;
Fuxman, …
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 864-888
Persistent link: https://www.econbiz.de/10013493048
Saved in:
2
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
3
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
4
How product information and source credibility affect consumer attitudes and intentions towards innovative food products
Walten, Levke
;
Wiedmann, Klaus-Peter
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 637-653
Persistent link: https://www.econbiz.de/10014414319
Saved in:
5
An influencer like me : Examining the impact of the social status of Influencers
Kim, Do Yuon
;
Park, Minjung
;
Kim, Hye-Young
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 654-675
Persistent link: https://www.econbiz.de/10014414321
Saved in:
6
Does sex sell? : Examining the effect of sex appeals in social media ads on engagement with the ad and actual purchase
Stewart, Kristin
;
Dalakas, Vassilis
;
Eells, Danielle
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 701-714
Persistent link: https://www.econbiz.de/10014414324
Saved in:
7
Factors affecting consumer attitudes towards SMS advertising in the Palestinian banking sector. The moderating role of national culture
Salem, Mohammed
;
Baidoun, Samir
;
Wady, Rushdy
; …
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 747-768
Persistent link: https://www.econbiz.de/10014414330
Saved in:
8
Dual routes or a one-way to persuasion? : the elaboration likelihood model versus the unimodel
El Hedhli, Kamel
;
Zourrig, Haithem
- In:
Journal of marketing communications
29
(
2023
)
5
,
pp. 433-454
Persistent link: https://www.econbiz.de/10014321979
Saved in:
9
Is this advertising or not, and do I care? : perceptions of and opinions regarding hybrid forms of content
Stürmer, Lina
;
Einwiller, Sabine
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10014232476
Saved in:
10
When you realize that big brother is watching : how informing consumers affects synced advertising effectiveness
Segijn, Claire M.
;
Kim, Eunah
;
Sifaoui, Asma
;
Boerman, …
- In:
Journal of marketing communications
29
(
2023
)
4
,
pp. 317-338
Persistent link: https://www.econbiz.de/10014294858
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->