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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Beziehungsmarketing"
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Search: "Customer relationship management"
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Beziehungsmarketing
Relationship marketing
955
Consumer behaviour
460
Konsumentenverhalten
460
Customer satisfaction
240
Kundenzufriedenheit
240
Lieferantenmanagement
194
Supplier relationship management
194
Dienstleistungsqualität
174
Service quality
174
Brand management
169
Markenführung
169
Brand image
127
Markenimage
127
B-to-B-Marketing
119
Business-to-business marketing
119
Social Web
115
Social web
115
Customer integration
112
Kundenintegration
110
Brand
86
Markenartikel
82
Internet marketing
77
Online-Marketing
77
Marketing management
76
Marketingmanagement
76
Customer value
68
Kundenwert
68
Confidence
67
Vertrauen
67
Innovation
66
Emotion
61
Beschwerdemanagement
51
Betriebliche Wertschöpfung
51
Complaint management
51
Firm performance
51
Value creation
51
Unternehmenserfolg
50
Einzelhandel
49
Retail trade
49
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653
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19
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Article
947
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8
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951
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951
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7
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7
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955
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Ko, Eunju
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Mattila, Anna S.
6
Prentice, Catherine
6
Ramkissoon, Haywantee
6
Roy, Sanjit
6
Svensson, Göran
6
Agnihotri, Raj
5
Babin, Barry J.
5
Mavondo, Felix
5
McLean, Graeme J.
5
Tanford, Sarah
5
Veloutsou, Cleopatra
5
Akter, Shahriar
4
Chebat, Jean-Charles
4
Gupta, Suraksha
4
Gustafsson, Anders
4
Huang, Ying
4
Itani, Omar S.
4
Kowalkowski, Christian
4
Mandler, Timo
4
Naudé, Peter
4
Noble, Stephanie M.
4
Okumus, Fevzi
4
Schwepker, Charles H. <Jr.>
4
Sharma, Piyush
4
Valette-Florence, Pierre
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Anaza, Nwamaka A.
3
Andreini, Daniela
3
Badrinarayanan, Vishag
3
Bartikowski, Boris
3
Biemans, Wim
3
Black, Iain
3
Cavusgil, Erin
3
Chang, Woojung
3
Dewnarain, Senika
3
Diamantopoulos, Adamantios
3
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Institution
All
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Published in...
All
Journal of business research : JBR
Journal of hospitality marketing & management
The journal of business & industrial marketing
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
255
The journal of services marketing
225
The service industries journal
187
Journal of the Academy of Marketing Science
171
Journal of strategic marketing
170
International journal of electronic customer relationship management : IJECRM
143
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
The journal of product & brand management
111
Tourism management : research, policies, practice
111
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Marketing intelligence & planning
105
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
European journal of marketing : EJM
95
Services marketing quarterly
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
74
The international review of retail, distribution and consumer research
74
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
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ECONIS (ZBW)
955
Showing
1
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10
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955
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1
The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris
;
Roper, Stuart
;
Ashman, Rachel
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
Saved in:
2
A dynamic, relational approach to B2B customer experience : a customer-centric perspective from a longitudinal investigation
Gounaris, Spiros
;
Almoraish, Ahmed
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014550954
Saved in:
3
Artificial intelligence in
customer
relationship
management
: literature review and future research directions
Ledro, Cristina
;
Nosella, Anna
;
Vinelli, Andrea
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 48-63
Persistent link: https://www.econbiz.de/10013538912
Saved in:
4
Effects of
customer
relationship
management
on service innovation : moderating role of managers' risk-taking behavior and interaction frequency
Randhawa, Praneet
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 190-207
Persistent link: https://www.econbiz.de/10014511800
Saved in:
5
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
6
Curbing customer-to-customer misbehavior contagion in the sharing economy
Danatzis, Ilias
;
Möller-Herm, Jana
;
Herm, Steffen
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547914
Saved in:
7
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
8
You fooled me, so I'll tell you about myself! : personnel-related brand betrayal experiences and disclosure of personal information
Teck Ming Tan
;
Salo, Jari
;
Aspara, Jaakko
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014536191
Saved in:
9
"Look me in the eye, customer" : how do face-to-face interactions in peer-to-peer sharing economy services affect customers' misbehavior concealment intentions?
Ozuna, Edna
;
Steinhoff, Lena
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014551495
Saved in:
10
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
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