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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~isPartOf:"Working paper"
~subject:"Message framing"
~subject:"Political consumerism"
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Search: subject_exact:"Politische Strömung"
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Journal of business research : JBR
Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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The effect of political ideology and message frame on donation intent during the COVID-19 pandemic
Van Esch, Patrick
;
Cui, Yuanyuan
;
Jain, Shailendra Pratap
- In:
Journal of business research : JBR
125
(
2021
),
pp. 201-213
Persistent link: https://www.econbiz.de/10012494064
Saved in:
2
How political ideology drives anti-consumption manifestations
Pecot, Fabien
;
Vasilopoulou, Sofia
;
Cavallaro, Matteo
- In:
Journal of business research : JBR
128
(
2021
),
pp. 61-69
Persistent link: https://www.econbiz.de/10012494440
Saved in:
3
The effects of political ideology and message framing on counterfeiting : the mediating role of emotions
Septianto, Felix
;
Northey, Gavin
;
Dolan, Rebecca
- In:
Journal of business research : JBR
99
(
2019
),
pp. 206-214
Persistent link: https://www.econbiz.de/10012023602
Saved in:
4
Willingness to punish and reward brands associated to a political ideology (BAPI)
Kurt, Sumeyra Duman
;
Ozgen, Ozge
- In:
Journal of business research : JBR
86
(
2018
),
pp. 468-478
Persistent link: https://www.econbiz.de/10011855375
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