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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Management decision : MD"
~subject:"Marketingtheorie"
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Search: subject_exact:"S-d logic"
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Marketingtheorie
Service-Dominant Logic
34
Service-dominant logic
34
Betriebliche Wertschöpfung
21
Value creation
21
Customer integration
16
Kundenintegration
16
Value co-creation
15
Marketing theory
12
Beziehungsmarketing
8
Customer value
8
Kundenwert
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Relationship marketing
8
Dienstleistung
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Innovation
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Services
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4
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Innovationsmanagement
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Institutional economics
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Institutionenökonomik
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Konsumentenverhalten
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Markenführung
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Service ecosystem
4
Service ecosystems
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Brand image
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Dienstleistungsinnovation
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Dienstleistungsqualität
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Dienstleistungssektor
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Digitalisierung
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Digitization
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Andreini, Daniela
2
Dahl, Andrew J.
2
Pedeliento, Giuseppe
2
Peltier, James
2
Solerio, Chiara
2
Vargo, Stephen L.
2
Zarantonello, Lia
2
Akaka, Melissa Archpru
1
Andreu, Luisa
1
Cervera, Amparo
1
Cossío-Silva, Francisco J.
1
Cuomo, Maria Teresa
1
Festa, Giuseppe
1
Gustafsson, Anders
1
Hsieh, Jung-Kuei
1
Hsieh, Yi-Ching
1
Ingenbleek, Paul T. M.
1
Lusch, Robert F.
1
Mai, Enping
1
Metallo, Gerardino
1
Milne, George R.
1
Navarro, Susana
1
Revilla-Camacho, María Ángeles
1
Swan, Eric L.
1
Taylor, Erik C.
1
Tran, Trang P.
1
Vega-Vazquez, Manuela
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Journal of business research : JBR
Management decision : MD
Marketing theory
17
Industrial marketing management : the international journal for industrial and high-tech firms
13
European journal of marketing : EJM
7
Journal of the Academy of Marketing Science
7
AMS review : official publication of the Academy of Marketing Science
6
Journal of macromarketing
6
Review of marketing research
6
Journal of marketing management : MM
5
International journal of hospitality management
4
Journal of service management
4
Tourism management : research, policies, practice
4
Journal of business-to-business marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Service business
3
The service industries journal
3
Australasian marketing journal
2
Die Betriebswirtschaft : DBW
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of contemporary hospitality management
2
International journal of physical distribution & logistics management : IJPD & LM
2
International review on public and non-profit marketing
2
Journal of business market management : JBM
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of nonprofit & public sector marketing
2
Journal of service theory and practice : JSTP
2
Managing service quality : MSQ ; an international journal
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Public management review
2
Services marketing quarterly
2
The Routledge handbook of service research insights and ideas
2
The journal of business & industrial marketing
2
The journal of services marketing
2
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Cogent business & management
1
Customer Experience : Forum Dienstleistungsmanagement
1
Electronic commerce research
1
Electronic markets : the international journal on networked business
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ECONIS (ZBW)
12
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1
Enhancing brand equity of branded mobile apps via motivations : a service-dominant logic perspective
Tran, Trang P.
;
Mai, Enping
;
Taylor, Erik C.
- In:
Journal of business research : JBR
125
(
2021
),
pp. 239-251
Persistent link: https://www.econbiz.de/10012494089
Saved in:
2
Digital health information seeking in an omni-channel environment : a shared decision-making and service-dominant logic perspective
Dahl, Andrew J.
;
Milne, George R.
;
Peltier, James
- In:
Journal of business research : JBR
125
(
2021
),
pp. 840-850
Persistent link: https://www.econbiz.de/10012494185
Saved in:
3
Rethinking the process of diffusion in innovation : a service-ecosystems and institutional perspective
Vargo, Stephen L.
;
Akaka, Melissa Archpru
;
Wieland, Heiko
- In:
Journal of business research : JBR
116
(
2020
),
pp. 526-534
Persistent link: https://www.econbiz.de/10012257653
Saved in:
4
Digital information flows across a B2C/C2C continuum and technological innovations in service ecosystems : a service-dominant logic perspective
Peltier, James
;
Dahl, Andrew J.
;
Swan, Eric L.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 724-734
Persistent link: https://www.econbiz.de/10012417390
Saved in:
5
Reprint of "A renaissance of brand experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
96
(
2019
),
pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
Saved in:
6
The service-dominant logic perspective for enhancing the e-commerce of wine : a test/application on the Italian wine sector
Festa, Giuseppe
;
Cuomo, Maria Teresa
;
Metallo, Gerardino
- In:
Journal of business research : JBR
101
(
2019
),
pp. 477-484
Persistent link: https://www.econbiz.de/10012103430
Saved in:
7
A renaissance of brand experience : advancing the concept through a multi-perspective analysis
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
91
(
2018
),
pp. 123-133
Persistent link: https://www.econbiz.de/10011902852
Saved in:
8
Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
Saved in:
9
Dialogic co-creation and service innovation performance in high-tech companies
Hsieh, Jung-Kuei
;
Hsieh, Yi-Ching
- In:
Journal of business research : JBR
68
(
2015
)
11
,
pp. 2266-2271
Persistent link: https://www.econbiz.de/10011389327
Saved in:
10
Value co-creation among hotels and disabled customers : an exploratory study
Navarro, Susana
;
Andreu, Luisa
;
Cervera, Amparo
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 813-818
Persistent link: https://www.econbiz.de/10010363297
Saved in:
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