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~isPartOf:"Journal of business research : JBR"
~person:"Chaudhuri, Ranjan"
~person:"Kim, Kyung Hoon"
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Beziehungsmarketing
8
Relationship marketing
8
Consumer behaviour
7
Konsumentenverhalten
7
Brand management
6
Markenführung
6
Customer value
5
Kundenwert
5
Marketing management
5
Marketingmanagement
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4
Markenimage
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Corporate reputation
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22
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Chaudhuri, Ranjan
Kim, Kyung Hoon
Ko, Eunju
20
Parida, Vinit
20
Sharma, Piyush
20
Vrontis, Demetris
19
Kraus, Sascha
16
Oghazi, Pejvak
16
Gupta, Suraksha
15
Pereira, Vijay
15
Bouncken, Ricarda B.
14
Malik, Ashish
14
Huarng, Kun-Huang
13
Melewar, T. C.
13
Wincent, Joakim
13
Budhwar, Pawan S.
12
Chebat, Jean-Charles
12
Foroudi, Pantea
12
Gustafsson, Anders
11
Khan, Zaheer
11
Laroche, Michel
11
Valette-Florence, Pierre
11
Amankwah-Amoah, Joseph
10
Chatterjee, Sheshadri
10
Diamantopoulos, Adamantios
10
Veloutsou, Cleopatra
10
Balaji, M. S.
9
Bartikowski, Boris
9
Brenes, Esteban R.
9
Kumar, Satish
9
Merrilees, Bill
9
Miles, Morgan P.
9
Roy, Sanjit
9
Tarba, Shlomo Yedidia
9
Zhou, Kevin Zheng
9
Adomako, Samuel
8
Babin, Barry J.
8
De Chernatony, Leslie
8
Dwivedi, Yogesh Kumar
8
Filieri, Raffaele
8
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Journal of business research : JBR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
International marketing review
4
Technological forecasting & social change : an international journal
4
Journal of international management
3
International journal of services and operations management
2
Management decision
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
Asia Pacific journal of marketing and logistics
1
Business strategy and the environment
1
Cross cultural & strategic management
1
EuroMed journal of business
1
European business review
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of law and management
1
International journal of management concepts and philosophy : IJMCP
1
International journal of production economics
1
International journal of technology management : IJTM
1
Journal of Knowledge Management
1
Journal of business-to-business marketing
1
Journal of family business management : JFBM
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of innovation & knowledge : JIK
1
Journal of intellectual capital
1
Journal of marketing communications
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of strategy and management
1
Journal of transnational management : the official journal of the International Management Development Association
1
Operations management research : OMR ; advancing practice through theory
1
Personnel review
1
Qualitative research in financial markets
1
Thunderbird international business review
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ECONIS (ZBW)
22
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1
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10
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22
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date (oldest first)
1
Developing resilience of MNEs : from global value chain (GVC) capability and performance perspectives
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547379
Saved in:
2
Developing brand identity and sales strategy in the digital era : moderating role of consumer belief in brand
Shams, S. M. Riad
;
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014555890
Saved in:
3
Digital transformation of organization using AI-CRM : from microfoundational perspective with leadership support
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
153
(
2022
),
pp. 46-58
Persistent link: https://www.econbiz.de/10013533852
Saved in:
4
AI and digitalization in relationship
management
: impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
5
Sustainable marketing activities of traditional fashion market and brand loyalty
Jung, Jaesuk
;
Kim, Sang Jin
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
120
(
2020
),
pp. 294-301
Persistent link: https://www.econbiz.de/10012417131
Saved in:
6
Servitization experience measurement and the effect of servitization experience on brand resonance and customer retention
Jang, Kyeong Kook
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 384-397
Persistent link: https://www.econbiz.de/10012544840
Saved in:
7
The influence of parasocial relationship in fashion web on customer equity
Yuan, Chun Lin
;
Moon, Hakil
;
Kim, Kyung Hoon
;
Wang, Shuman
- In:
Journal of business research : JBR
130
(
2021
),
pp. 610-617
Persistent link: https://www.econbiz.de/10012544888
Saved in:
8
Examining the industrial buying behavior in Indian market : from behavior and cultural perspective for B2B buyers and suppliers
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
151
(
2022
),
pp. 86-99
Persistent link: https://www.econbiz.de/10013459145
Saved in:
9
Stakeholder engagement for innovation
management
and entrepreneurial development : a meta-analysis
Shams, S. M. Riad
;
Vrontis, Demetris
;
Chaudhuri, Ranjan
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 67-86
Persistent link: https://www.econbiz.de/10012416933
Saved in:
10
Managing knowledge in Indian organizations : an empirical investigation to examine the moderating role of jugaad
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
141
(
2022
),
pp. 26-39
Persistent link: https://www.econbiz.de/10013168025
Saved in:
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