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~isPartOf:"Journal of business research : JBR"
~subject:"Consumer behaviour"
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Consumer behaviour
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Journal of business research : JBR
Journal of retailing and consumer services
18
Journal of global marketing
15
International journal of emerging markets
14
International business review : the official journal of the European International Business Academy
12
International journal of consumer studies
11
Journal of strategic marketing
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Journal of international marketing
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7
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6
Organizations and markets in emerging economies
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The international journal of bank marketing : IJBM
6
Asia Pacific journal of marketing and logistics
5
International journal of Indian culture and business management
5
International journal of business and emerging markets : IJBEM
5
Qualitative market research : an international journal
5
The international review of retail, distribution and consumer research
5
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
4
Health marketing quarterly
4
Journal of Indian business research
4
Journal of fashion marketing and management
4
Journal of internet commerce
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
Journal of promotion management : innovations in planning and applied research
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Marketing theory
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Palgrave Studies of Marketing in Emerging Economies
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Technological forecasting & social change : an international journal
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Young consumers : insight and ideas for responsible marketers
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Australasian marketing journal
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Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International journal of trade and global markets
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Journal of euromarketing
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ECONIS (ZBW)
22
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1
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
2
Aspirational consumption at the bottom of pyramid : a review of literature and future research directions
Srivastava, Abhinav
;
Mukherjee, Srabanti
; …
- In:
Journal of business research : JBR
110
(
2020
),
pp. 246-259
Persistent link: https://www.econbiz.de/10012237845
Saved in:
3
Consumer adoption of pro-poor service innovations in subsistence marketplaces
Hasan, Md. Rajibul
;
Lowe, Ben
;
Petrovici, Dan
- In:
Journal of business research : JBR
121
(
2020
),
pp. 461-475
Persistent link: https://www.econbiz.de/10012417368
Saved in:
4
Brand origin and country of production congruity : evidence from the UK and China
Eng, Teck Yong
;
Ozdemir, Sena
;
Michelson, Grant
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5703-5711
Persistent link: https://www.econbiz.de/10011597462
Saved in:
5
Influences of gender and product type on online purchasing
Pascual-Miguel, Félix J.
;
Agudo-Peregrina, Ángel F.
; …
- In:
Journal of business research : JBR
68
(
2015
)
7
,
pp. 1550-1556
Persistent link: https://www.econbiz.de/10011298500
Saved in:
6
The role of consumer characteristics in explaining product innovation performance : evidence from emerging economies
Oh, Ga-Eun
;
Aliyev, Murod
;
Kafouros, Mario
;
Au, Alan …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 713-727
Persistent link: https://www.econbiz.de/10013325676
Saved in:
7
Cultural consequences of brands' masstige : an emerging market perspective
Das, Manish
;
Saha, Victor
;
Jebarajakirthy, Charles
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 338-353
Persistent link: https://www.econbiz.de/10013271407
Saved in:
8
Towards a circular economy : an emerging economies context
Patwa, Nitin
;
Sivarajah, Uthayasankar
;
Seetharaman, Arumugam
- In:
Journal of business research : JBR
122
(
2021
),
pp. 725-735
Persistent link: https://www.econbiz.de/10012420618
Saved in:
9
Identifying the drivers of luxury brand sales in emerging markets : an exploratory study
Sharma, Amalesh
;
Soni, Mauli
;
Borah, Sourav Bikash
; …
- In:
Journal of business research : JBR
111
(
2020
),
pp. 25-40
Persistent link: https://www.econbiz.de/10012237748
Saved in:
10
The role of consumption orientation in consumer food preferences in emerging markets
Salnikova, Ekaterina
;
Grunert, Klaus G.
- In:
Journal of business research : JBR
112
(
2020
),
pp. 147-159
Persistent link: https://www.econbiz.de/10012230572
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