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~isPartOf:"Journal of business research : JBR"
~subject:"Customer satisfaction"
~subject:"Relationship marketing"
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Search: subject:"Management"
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Customer satisfaction
Relationship marketing
Consumer behaviour
857
Konsumentenverhalten
857
Beziehungsmarketing
648
Innovation
635
Brand management
602
Markenführung
602
Innovation management
555
Innovationsmanagement
554
Firm performance
422
Unternehmenserfolg
422
Brand image
395
Markenimage
395
Corporate social responsibility
348
Corporate Social Responsibility
346
Marketing management
323
Marketingmanagement
323
Strategisches Management
286
Strategic management
285
Lieferantenmanagement
267
Supplier relationship management
267
Knowledge management
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Wissensmanagement
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Brand
255
Markenartikel
248
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170
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168
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Ko, Eunju
9
Chebat, Jean-Charles
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Roy, Sanjit
7
Veloutsou, Cleopatra
6
Babin, Barry J.
5
Gustafsson, Anders
5
McLean, Graeme J.
5
Agnihotri, Raj
4
Akter, Shahriar
4
Bartikowski, Boris
4
Gupta, Suraksha
4
Mandler, Timo
4
Mattila, Anna S.
4
McColl-Kennedy, Janet R.
4
Noble, Stephanie M.
4
Sharma, Piyush
4
Valette-Florence, Pierre
4
Witell, Lars
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Andreini, Daniela
3
Biemans, Wim
3
Black, Iain
3
Cavusgil, Erin
3
Chang, Woojung
3
De Keyser, Arne
3
Diamantopoulos, Adamantios
3
Donthu, Naveen
3
Evanschitzky, Heiner
3
Filieri, Raffaele
3
Folse, Judith Anne Garretson
3
Gallan, Andrew S.
3
Garrett, Tony C.
3
Gupta, Shivam
3
Harrigan, Paul
3
Johnson, Lester W.
3
Kadic-Maglajlic, Selma
3
Kim, Sang Jin
3
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Journal of business research : JBR
Journal of retailing and consumer services
629
Industrial marketing management : the international journal for industrial and high-tech firms
434
International journal of hospitality management
346
SpringerLink / Bücher
273
The journal of services marketing
268
The service industries journal
223
The journal of business & industrial marketing
201
Journal of the Academy of Marketing Science
186
Journal of strategic marketing
181
International journal of contemporary hospitality management
152
International journal of electronic customer relationship management : IJECRM
149
Journal of travel and tourism marketing
146
Journal of hospitality marketing & management
144
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
137
Tourism management : research, policies, practice
137
Journal of service research : JSR
136
Journal of marketing
134
Journal of service management
124
Asia Pacific journal of marketing and logistics
122
Journal of retailing
115
Cogent business & management
114
The journal of brand management : an international journal
114
European journal of marketing : EJM
113
The journal of product & brand management
113
Psychology & marketing
110
Marketing intelligence & planning
109
Services marketing quarterly
108
Gabler Edition Wissenschaft
103
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Service business
97
The international journal of bank marketing : IJBM
95
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
93
Journal of marketing management : MM
92
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
79
The TQM journal : the international review of organizational improvement
78
International journal of business information systems : IJBIS
76
The international review of retail, distribution and consumer research
76
Journal of financial services marketing : JFSM
75
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ECONIS (ZBW)
722
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1
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10
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722
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1
The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris
;
Roper, Stuart
;
Ashman, Rachel
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
Saved in:
2
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
3
A dynamic, relational approach to B2B customer experience : a customer-centric perspective from a longitudinal investigation
Gounaris, Spiros
;
Almoraish, Ahmed
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014550954
Saved in:
4
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
5
You fooled me, so I'll tell you about myself! : personnel-related brand betrayal experiences and disclosure of personal information
Teck Ming Tan
;
Salo, Jari
;
Aspara, Jaakko
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014536191
Saved in:
6
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
7
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
8
Customer engagement strategies within family businesses in emerging economies : a multi-method study
Pereira, Vijay
;
Laker, Benjamin
;
Bamel, Umesh
;
Sharma, …
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549458
Saved in:
9
Curbing customer-to-customer misbehavior contagion in the sharing economy
Danatzis, Ilias
;
Möller-Herm, Jana
;
Herm, Steffen
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547914
Saved in:
10
"Look me in the eye, customer" : how do face-to-face interactions in peer-to-peer sharing economy services affect customers' misbehavior concealment intentions?
Ozuna, Edna
;
Steinhoff, Lena
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014551495
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