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~isPartOf:"Journal of business research : JBR"
~subject:"Innovationsmanagement"
~subject:"Markenführung"
~subject:"Wahrnehmung"
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Innovationsmanagement
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Product design
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Journal of business research : JBR
Product experience
24
International journal of product development : IJPD
22
IEEE transactions on engineering management : EM
20
The journal of brand management : an international journal
14
Europäische Hochschulschriften / 5
11
California management review
10
Faculty & research / Insead : working paper series
10
International journal of production research
10
The journal of product & brand management
10
International journal of innovation management
9
The journal of product innovation management : an international publication of the Product Development & Management Association
9
Creativity and innovation management
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Technovation : the international journal of technological innovation, entrepreneurship and technology management
8
Gabler Edition Wissenschaft
7
Journal of marketing
7
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
6
Journal of marketing management : MM
6
Journal of retailing and consumer services
6
Psychology & marketing
6
Research policy : policy, management and economic studies of science, technology and innovation
6
International journal of product lifecycle management : IJPLM
5
Journal of open innovation : technology, market, and complexity
5
European journal of innovation management : EJIM
4
International journal of innovation : IJI journal
4
International journal of production economics
4
International journal of retail & distribution management
4
International journal of technology management : IJTM
4
International journal of technology marketing : IJTMkt
4
Journal of marketing communications
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Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
4
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
4
Production and operations management : an international journal of the Production and Operations Management Society
4
Research technology management : RTM
4
Springer eBook Collection
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SpringerLink / Bücher
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Technology analysis & strategic management
4
Advances in international marketing
3
Beiträge zum Produkt-Marketing
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ECONIS (ZBW)
15
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1
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan
;
Jiang, Jing
;
Gong, Xiushuang
;
Wang, Jie
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Saved in:
2
"All you need is love" from product design value perception to luxury brand love : an integrated framework
Hemonnet-Goujot, Aurélie
;
Valette-Florence, Pierre
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1463-1475
Persistent link: https://www.econbiz.de/10013194473
Saved in:
3
The role of product design in shaping masstige brand passion : a masstige theory perspective
Gilal, Faheem Gul
;
Gilal, Naeem Gul
;
Shahid, Shadma
; …
- In:
Journal of business research : JBR
152
(
2022
),
pp. 487-504
Persistent link: https://www.econbiz.de/10013494007
Saved in:
4
Eco-innovation for environment and waste prevention
Sumrin, Samina
;
Gupta, Suraksha
;
Asaad, Yousra
;
Wang, …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 627-639
Persistent link: https://www.econbiz.de/10012420453
Saved in:
5
Understanding cross border innovation activities : the linkages between innovation modes, product architecture and firm boundaries
Meissner, Dirk
;
Burton, Nicholas
;
Galvin, Peter
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 762-769
Persistent link: https://www.econbiz.de/10012494536
Saved in:
6
The impact of the 2008 financial crisis on innovation : a dominant design perspective
Brem, Alexander
;
Nylund, Petra
;
Viardot, Eric
- In:
Journal of business research : JBR
110
(
2020
),
pp. 360-369
Persistent link: https://www.econbiz.de/10012237864
Saved in:
7
Design thinking for innovation : composition, consequence, and contingency
Nakata, Cheryl
;
Hwang, Jiyoung
- In:
Journal of business research : JBR
118
(
2020
),
pp. 117-128
Persistent link: https://www.econbiz.de/10012288574
Saved in:
8
Perceived design affordance of new products : scale development and validation
El Amri, Dhouha
;
Akrout, Houcine
- In:
Journal of business research : JBR
121
(
2020
),
pp. 127-141
Persistent link: https://www.econbiz.de/10012417332
Saved in:
9
Fashion cewebrity involvement in new product development : scale development and an empirical study
Zhang, Hao
;
Liang, Xiaoning
;
Moon, Hakil
- In:
Journal of business research : JBR
120
(
2020
),
pp. 321-329
Persistent link: https://www.econbiz.de/10012417134
Saved in:
10
The role of design innovation in understanding purchase behavior of augmented products
Kim, Sang Jin
;
Kim, Kyung Hoon
;
Choi, Jeonghye
- In:
Journal of business research : JBR
99
(
2019
),
pp. 354-362
Persistent link: https://www.econbiz.de/10012023659
Saved in:
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