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~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Journal of customer behaviour"
~isPartOf:"Journal of marketing"
~isPartOf:"The journal of business & industrial marketing"
~person:"Kowalkowski, Christian"
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B-to-B-Marketing
6
Business-to-business marketing
6
Lieferantenmanagement
4
Supplier relationship management
4
Beziehungsmarketing
3
Dienstleistungssektor
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Kowalkowski, Christian
Grewal, Rajdeep
6
Hutt, Michael D.
5
Katrichis, Jerome M.
5
LaPlaca, Peter J.
5
Lichtenthal, J. David
5
Svensson, Göran
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Tzempelikos, Nektarios
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Dant, Rajiv P.
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Homburg, Christian
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Høgevold, Nils
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Kooli, Kaouther
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Lilien, Gary L.
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Mummalaneni, Venkatapparao
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Rodriguez, Michael
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Tarasi, Crina O.
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Ulkuniemi, Pauliina
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Brashear-Alejandro, Thomas
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Brennan, Ross
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Burton, Jamie
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Corsaro, Daniela
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Felzensztein, Christian
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Malhotra, Naresh K.
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Merigo, Jose Maria
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Nordin, Fredrik
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Otero-Neira, Carmen
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Schwepker, Charles H. <Jr.>
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Sridhar, Shrihari
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Uslay, Can
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Wang, Rui
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Journal of business-to-business marketing
Journal of customer behaviour
Journal of marketing
The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of business research : JBR
3
Dissertations from the International Graduate School of Management and Industrial Engineering
1
International journal of business environment : IJBE
1
Journal of business market management : JBM
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Journal of service management
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Linköping studies in science and technology
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ECONIS (ZBW)
6
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1
Putting the "service" into B2B marketing : key developments in service research and their relevance for B2B
Wirtz, Jochen
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 272-289
Persistent link: https://www.econbiz.de/10013539114
Saved in:
2
A reconceptualization of manufacturers' service strategies
Raddats, Chris
;
Kowalkowski, Christian
- In:
Journal of business-to-business marketing
21
(
2014
)
1
,
pp. 19-34
Persistent link: https://www.econbiz.de/10010343529
Saved in:
3
Editorial: Service innovation in business-to-business firms
Kindström, Daniel
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
29
(
2014
)
2
,
pp. 93-95
Persistent link: https://www.econbiz.de/10010248167
Saved in:
4
Negative critical waves in business relationships : an extension of the critical incident perspective
Edvardsson, Bo
;
Kowalkowski, Christian
;
Strandvik, Tore
; …
- In:
The journal of business & industrial marketing
29
(
2014
)
4
,
pp. 284-294
Persistent link: https://www.econbiz.de/10010382830
Saved in:
5
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
6
Visualizing the value of service-based offerings : empirical findings from the manufacturing industry
Kindström, Daniel
;
Kowalkowski, Christian
;
Nordin, Fredrik
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 538-546
Persistent link: https://www.econbiz.de/10009672498
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