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~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of purchasing and supply management"
~isPartOf:"Springer eBook Collection"
~subject:"Relationship marketing"
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Relationship marketing
B-to-B-Marketing
189
Business-to-business marketing
189
Lieferantenmanagement
92
Supplier relationship management
92
industrial marketing
56
business marketing
54
Beziehungsmarketing
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Marketing management
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Marketingmanagement
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Marketing
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business-to-business marketing
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Journal of business-to-business marketing
Journal of marketing
Journal of purchasing and supply management
Springer eBook Collection
Industrial marketing management : the international journal for industrial and high-tech firms
151
The journal of business & industrial marketing
86
Journal of business research : JBR
34
SpringerLink / Bücher
12
Journal of the Academy of Marketing Science
10
The journal of personal selling & sales management : JPSSM
8
Journal of customer behaviour
6
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
6
Management decision : MD
6
European journal of marketing : EJM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
The journal of services marketing
5
Cogent business & management
4
Gabler Edition Wissenschaft
4
International journal of procurement management
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Journal of personal selling & sales management
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of retailing and consumer services
4
Marketing intelligence & planning
4
Springer eBook Collection / Business and Economics
4
European journal of marketing
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International business and economics research journal
3
International journal of business environment : IJBE
3
International journal of services and operations management
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of strategic marketing
3
Marketing theory
3
The service industries journal
3
Total quality management & business excellence
3
Asia Pacific journal of marketing and logistics
2
Businesses
2
Contributions to Management Science
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ECONIS (ZBW)
52
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1
Value-based selling capability : antecedents and implications for B2B sales performance
Liu, Yanzhe
;
Zhao, Xiaoyu
;
Wang, Tao
- In:
Journal of business-to-business marketing
30
(
2023
)
4
,
pp. 395-418
Persistent link: https://www.econbiz.de/10014447809
Saved in:
2
Relationship quality between small and medium-sized enterprise partners during threatening times : the role of contact frequency and social exchanges
Trapp, N. Leila
;
Jørgensen, Poul Erik Flyvholm
; …
- In:
Journal of business-to-business marketing
30
(
2023
)
2
,
pp. 187-200
Persistent link: https://www.econbiz.de/10014290391
Saved in:
3
Managing customer attractiveness : How low-leverage customers mobilize critical supplier resources
Kragh, Hanne
;
Ellegaard, Chris
;
Andersen, Poul Houman
- In:
Journal of purchasing and supply management
28
(
2022
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013366607
Saved in:
4
Improving business-to-business relationship quality through salespeople's grit and political skill
Schwepker, Charles H. <Jr.>
;
Good, Megan C.
- In:
Journal of business-to-business marketing
29
(
2022
)
3/4
,
pp. 293-309
Persistent link: https://www.econbiz.de/10013417384
Saved in:
5
Stop making excuses : reducing unethical behavior and improving performance and relationship quality
Good, Megan C.
;
Schwepker, Charles H. <Jr.>
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 177-196
Persistent link: https://www.econbiz.de/10013359018
Saved in:
6
Integrating social media and traditional modes of customer interaction for new B2B service development
Alam, Ian
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 321-345
Persistent link: https://www.econbiz.de/10012802195
Saved in:
7
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
8
Understanding the impact of relationship disruptions
Schmitz, Christian
;
Frieß, Maximilian
;
Alavi, Sascha
; …
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 66-87
Persistent link: https://www.econbiz.de/10012176435
Saved in:
9
Comparing digital strategies and social media usage in B2B and B2C industries in Spain
López-López, David
;
Giusti, Giovanni
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10012259328
Saved in:
10
How technology-based startups can use customer value propositions to gain pilot customers
Kirchberger, Markus
;
Wouters, Marc
;
Anderson, James C.
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 353-374
Persistent link: https://www.econbiz.de/10012392044
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