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~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"The Rand journal of economics"
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Search: subject:"Beziehung"
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Lieferantenmanagement
151
Supplier relationship management
151
Agency theory
102
Prinzipal-Agent-Theorie
102
Theorie
83
Theory
83
B-to-B-Marketing
76
Business-to-business marketing
76
industrial marketing
49
business marketing
46
Beziehungsmarketing
39
Relationship marketing
39
Marketing
29
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23
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12
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Incentives
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Svensson, Göran
6
Zhuang, Guijun
5
Lichtenthal, J. David
4
Sappington, David Edward Michael
4
Tzempelikos, Nektarios
4
Akrout, Houcine
3
Khalil, Fahad
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Lewis, Tracy R.
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Malhotra, Naresh K.
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Martimort, David
3
Mummalaneni, Venkatapparao
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Ryu, Sungmin
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Shaffer, Greg Eric
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Uslay, Can
3
Anderson, James C.
2
Arya, Anil
2
Barclay, Donald W.
2
Bester, Helmut
2
Boeck, Harold
2
Bourguignon, Benoit
2
Chu, Leon Yang
2
Clarke, Theresa B.
2
Dant, Rajiv P.
2
Demougin, Dominique
2
Deutscher, Terry H.
2
Dye, Ronald A.
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Good, Megan C.
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Hammervoll, Trond
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2
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Høgevold, Nils
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2
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2
Krähmer, Daniel
2
LaPlaca, Peter J.
2
Lapuka, Ivan I.
2
Lawarrée, Jacques
2
Levitt, Steven D.
2
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Journal of business-to-business marketing
The Rand journal of economics
Industrial marketing management : the international journal for industrial and high-tech firms
849
International journal of production economics
462
Journal of business research : JBR
443
Discussion paper series / IZA
427
NBER working paper series
411
Discussion paper / Centre for Economic Policy Research
351
Working paper / National Bureau of Economic Research, Inc.
347
NBER Working Paper
329
The journal of business & industrial marketing
328
International journal of production research
323
SpringerLink / Bücher
289
Journal of economic behavior & organization : JEBO
284
CESifo working papers
276
European journal of operational research : EJOR
272
Management science : journal of the Institute for Operations Research and the Management Sciences
242
IZA Discussion Paper
219
Journal of economic theory
219
Economics letters
206
Working paper
183
Journal of purchasing and supply management
174
Gabler Edition Wissenschaft
155
Games and economic behavior
153
Europäische Hochschulschriften / 5
145
Journal of business ethics : JOBE
145
The journal of corporate finance : contracting, governance and organization
139
Discussion papers / CEPR
136
Discussion paper
116
European economic review : EER
116
Journal of financial economics
111
Journal of banking & finance
107
Production and operations management : an international journal of the Production and Operations Management Society
107
Journal of operations management
106
International journal of procurement management
105
The American economic review
104
Discussion paper / Tinbergen Institute
96
Finance research letters
96
Journal of retailing and consumer services
96
Transportation research / E : an international journal
95
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ECONIS (ZBW)
255
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31
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31
An exploration of decision-making under threat
Bourguignon, Benoit
;
Boeck, Harold
;
Clarke, Theresa B.
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 313-333
Persistent link: https://www.econbiz.de/10012392041
Saved in:
32
How technology-based startups can use customer value propositions to gain pilot customers
Kirchberger, Markus
;
Wouters, Marc
;
Anderson, James C.
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 353-374
Persistent link: https://www.econbiz.de/10012392044
Saved in:
33
Opportunism and conflict as precursors of non-economic and economic satisfaction outcomes in seller-customer business relationships
Høgevold, Nils
;
Svensson, Göran
;
Roberts-Lombard, Mornay
- In:
Journal of business-to-business marketing
27
(
2020
)
4
,
pp. 375-395
Persistent link: https://www.econbiz.de/10012392047
Saved in:
34
Promotion and prevention contracts in industry level firm to firm dyad
Chi, Yunjia
;
Zeng, Fue
;
Dong, Maggie Chuoyan
;
Song, Yiping
- In:
Journal of business-to-business marketing
27
(
2020
)
3
,
pp. 203-219
Persistent link: https://www.econbiz.de/10012289877
Saved in:
35
The individual aspect of interorganizational cooperation : favor-based cooperation
Nguyen, Adam
- In:
Journal of business-to-business marketing
27
(
2020
)
3
,
pp. 221-245
Persistent link: https://www.econbiz.de/10012289879
Saved in:
36
Bilateral opportunism in buyer-supplier partnerships
Wölfel, Joachim
;
Grosse-Ruyken, Pan Theo
- In:
Journal of business-to-business marketing
27
(
2020
)
3
,
pp. 247-261
Persistent link: https://www.econbiz.de/10012289880
Saved in:
37
Tradeoffs in supplier attribute ratings in supplier selection across strategic versus non-strategic purchases
Boone, Derrick <Sr.>
;
Steward, Michelle D.
;
Narus, James A.
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 97-109
Persistent link: https://www.econbiz.de/10012259322
Saved in:
38
Comparing digital strategies and social media usage in B2B and B2C industries in Spain
López-López, David
;
Giusti, Giovanni
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10012259328
Saved in:
39
The relationship between mutual TSI and interfirm contracts : the moderating effect of strong ties
Kim, Minjung
;
Cho, Hyejung
;
Ryu, Sungmin
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10012196332
Saved in:
40
Servbrand framework : a business-to-business services brand equity framework
Steenkamp, Pieter
;
Herbst, Frederick Jacobus
;
De …
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 55-69
Persistent link: https://www.econbiz.de/10012196334
Saved in:
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