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Journal of consumer behaviour
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ECONIS (ZBW)
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1
Delving into brand anthropomorphisation strategies in the experiential context of name-brand voice assistants
Vernuccio, Maria
;
Patrizi, Michela
;
Pastore, Alberto
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1074-1083
Persistent link: https://www.econbiz.de/10014368211
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2
Personality traits, money attitudes and consumer decision-making styles as predictors of investment products choice in South Africa
Ngcamu, Lesego Jenny
;
Quaye, Emmanuel Silva
;
Horvey, …
- In:
Journal of consumer behaviour
22
(
2023
)
3
,
pp. 618-631
Persistent link: https://www.econbiz.de/10014326185
Saved in:
3
Acceptance factors of Zara's shopping app among fashion consumers during COVID-19
Gil-Cordero, Eloy
;
Ledesma-Chaves, Pablo
;
Baena-Luna, Pedro
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 955-970
Persistent link: https://www.econbiz.de/10014326283
Saved in:
4
Is this a family business? : effectiveness of implementing family businesses branding strategies on a radio platform
Santos, Manuel Alonso dos
;
Llanos-Contreras, Orlando
; …
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 971-984
Persistent link: https://www.econbiz.de/10014326284
Saved in:
5
Anthropocentric, biospheric and egobiocentric environmental values and green product purchase intention : the mediating effect of environmental identity
Perera, Liyanage Chamila Roshani
;
Kalantari Daronkola, …
- In:
Journal of consumer behaviour
21
(
2022
)
6
,
pp. 1334-1350
Persistent link: https://www.econbiz.de/10013461121
Saved in:
6
Is no feedback perceived as a risk in online reviews?
Hwang, JiWon
;
Han, Eunkyoung
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1211-1223
Persistent link: https://www.econbiz.de/10014368250
Saved in:
7
Gen Xers : perceived barriers and motivators to fashion renting from the Indian cultural context
Jain, Ritu
;
Gurinder Singh
;
Jain, Sheetal
;
Jain, Kokil
- In:
Journal of consumer behaviour
22
(
2023
)
5
,
pp. 1128-1145
Persistent link: https://www.econbiz.de/10014389753
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8
Value co-creation and customer retention in services : identifying a relevant moderator and mediator
Banik, Shanta
;
Rabbanee, Fazlul K.
- In:
Journal of consumer behaviour
22
(
2023
)
3
,
pp. 646-663
Persistent link: https://www.econbiz.de/10014326197
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9
Contribution of concept recall to brand loyalty : an empirical analysis of design and performance
Kato, Takumi
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 895-904
Persistent link: https://www.econbiz.de/10014326272
Saved in:
10
Femvertising or femwashing? : women's perceptions of authenticity
Hainneville, Valentine
;
Guèvremont, Amélie
;
Robinot, …
- In:
Journal of consumer behaviour
22
(
2023
)
4
,
pp. 933-941
Persistent link: https://www.econbiz.de/10014326277
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