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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Brand image"
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Brand image
Aesthetics
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Product design
10
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Markenimage
6
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of retailing and consumer services
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
4
Psychology & marketing
2
The journal of brand management : an international journal
2
Edition transcript
1
European journal of marketing
1
European journal of marketing : EJM
1
Expanding disciplinary space : on the potential of critical marketing
1
Imagining organizations : performative imagery in business and beyond
1
International journal of advertising : the review of marketing communications
1
International journal of enterprise network management
1
Journal for global business advancement : JGBA
1
Journal of Asia Pacific business
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business research : JBR
1
Journal of current issues and research in advertising
1
Journal of marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of service research
1
Journal of travel and tourism marketing
1
Maritime business review
1
The journal of asset management
1
Working paper series
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ECONIS (ZBW)
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1
The role of consumers' construal level in art-infusion-type effect on retail product evaluation
Park, Sangchul
;
Kim, Sanghoon
;
Ahn, Sungsook
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014303221
Saved in:
2
Is beauty always good? : effects of visual presentation of Influencer's aesthetic labor on brand purchase intention
Xie, Shengcheng
;
Wei, Haiying
;
Liu, Fu
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014373362
Saved in:
3
Beyond beauty : design symmetry and brand personality
Bajaj, Aditi
;
Bond, Samuel D.
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
1
,
pp. 77-98
Persistent link: https://www.econbiz.de/10011842176
Saved in:
4
Aesthetic or self-expressiveness? : linking brand logo benefits, brand stereotypes and relationship quality
Japutra, Arnold
;
Molinillo, Sebastian
;
Wang, Shasha
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 191-200
Persistent link: https://www.econbiz.de/10011904384
Saved in:
5
Measuring processing fluency : one versus five items
Graf, Laura K. M.
;
Mayer, Stefan
;
Landwehr, Jan Rüdiger
- In:
Journal of consumer psychology : JCP : the official …
28
(
2018
)
3
,
pp. 393-411
Persistent link: https://www.econbiz.de/10011917263
Saved in:
6
The good, the bad, and the ugly : influence of aesthetics on product feature judgments
Hoegg, JoAndrea
;
Alba, Joseph W.
;
Dahl, Darren W.
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
4
,
pp. 419-430
Persistent link: https://www.econbiz.de/10008728836
Saved in:
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