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Switching behaviour
11
Wechselverhalten
11
Competitive strategy
3
Wettbewerbsstrategie
3
Adjustment costs
2
Anpassungskosten
2
Beziehungsmarketing
2
Consumer behaviour
2
Customer satisfaction
2
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2
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2
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Game theory
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Kundenzufriedenheit
2
Preisdifferenzierung
2
Price discrimination
2
Product differentiation
2
Produktdifferenzierung
2
Relationship marketing
2
Service quality
2
Spieltheorie
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Theorie
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Theory
2
1999-2000
1
B-to-B-Marketing
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1
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Brand equity
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Brand image
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Brand management
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11
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Stenbacka, Rune
2
Bengtsson, Maria
1
Biedenbach, Galina
1
Chang, Myong-hun
1
Chaniotakis, Ioannis E.
1
Gehrig, Thomas
1
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1
Jacques, Armel
1
Kingshott, Russel P. J.
1
Laksamana, Patria
1
Lymperopoulos, Constantine
1
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1
Molina-Castillo, Francisco-Jose
1
Muchtar, Fatimah
1
Munuera-Alemán, José Luis
1
Pearcy, Jason
1
Rodriguez-Escudero, Ana-Isabel
1
Shaffer, Greg Eric
1
Shy, Oz
1
Soureli, Magdalini
1
Toolsema-Veldman, Linda Adriana
1
Wong, David
1
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Journal of economics & management strategy : JEMS
Marketing intelligence & planning
Working paper / National Bureau of Economic Research, Inc.
17
Journal of business research : JBR
14
NBER working paper series
14
NBER Working Paper
13
Discussion paper / Centre for Economic Policy Research
12
International journal of industrial organization
11
The journal of industrial economics
11
Information economics and policy : IEP
10
Telecommunications policy : the international journal of digital economy, data sciences and new media
10
Management science : journal of the Institute for Operations Research and the Management Sciences
9
NET Institute Working Paper
9
CESifo working papers
8
Economics letters
8
The service industries journal
8
Journal of retailing and consumer services
7
Quantitative marketing and economics : QME
7
Journal of banking & finance
6
The Rand journal of economics
6
Document de travail / OFCE
5
Information systems research : ISR
5
International journal of the economics of business
5
Journal of marketing research : JMR
5
Psychology & marketing
5
The journal of business & industrial marketing
5
The journal of services marketing
5
Working paper
5
American economic journal : a journal of the American Economic Association
4
Discussion papers / Deutsches Institut für Wirtschaftsforschung
4
European economic review : EER
4
European journal of marketing : EJM
4
Gabler Edition Wissenschaft
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of production research
4
Journal of economic behavior & organization : JEBO
4
Journal of economics
4
Managing service quality : MSQ ; an international journal
4
Marketing science
4
Review of industrial organization : RIO
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ECONIS (ZBW)
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1
Bargains followed by bargains : when switching costs marke markets more competitive
Pearcy, Jason
- In:
Journal of economics & management strategy : JEMS
25
(
2016
)
4
,
pp. 826-851
Persistent link: https://www.econbiz.de/10011627946
Saved in:
2
Customer privacy and competition
Shy, Oz
;
Stenbacka, Rune
- In:
Journal of economics & management strategy : JEMS
25
(
2016
)
3
,
pp. 539-562
Persistent link: https://www.econbiz.de/10011559886
Saved in:
3
Brand equity, satisfaction, and switching costs : an examination of effects in the business-to-business setting
Biedenbach, Galina
;
Bengtsson, Maria
;
Marell, Agneta
- In:
Marketing intelligence & planning
33
(
2015
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10011326052
Saved in:
4
The role of interaction quality and switching costs in premium banking services
Laksamana, Patria
;
Wong, David
;
Kingshott, Russel P. J.
; …
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 229-249
Persistent link: https://www.econbiz.de/10009760664
Saved in:
5
The role of price satisfaction in managing customer relationships : the case of financial services
Lymperopoulos, Constantine
;
Chaniotakis, Ioannis E.
; …
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 216-228
Persistent link: https://www.econbiz.de/10009760676
Saved in:
6
Do switching costs really provide a first-mover advantage?
Molina-Castillo, Francisco-Jose
;
Rodriguez-Escudero, …
- In:
Marketing intelligence & planning
30
(
2012
)
2
,
pp. 165-187
Persistent link: https://www.econbiz.de/10009570965
Saved in:
7
Interfirm and intrafirm switching costs in a vertical differentiation setting : green versus nongreen products
Toolsema-Veldman, Linda Adriana
- In:
Journal of economics & management strategy : JEMS
18
(
2009
)
1
,
pp. 263-284
Persistent link: https://www.econbiz.de/10003829439
Saved in:
8
State dependence at Internet portals
Goldfarb, Avi
- In:
Journal of economics & management strategy : JEMS
15
(
2006
)
2
,
pp. 317-352
Persistent link: https://www.econbiz.de/10003327270
Saved in:
9
Differentiation-induced switching costs and poaching
Gehrig, Thomas
;
Stenbacka, Rune
- In:
Journal of economics & management strategy : JEMS
13
(
2004
)
4
,
pp. 635-655
Persistent link: https://www.econbiz.de/10002393560
Saved in:
10
Product switching cost and strategic flexibility: correction
Jacques, Armel
- In:
Journal of economics & management strategy : JEMS
11
(
2002
)
3
,
pp. 547-549
Persistent link: https://www.econbiz.de/10001689781
Saved in:
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