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~isPartOf:"Journal of economics & management strategy : JEMS"
~person:"Altmeppen, Klaus-Dieter"
~person:"Gabszewicz, Jean Jaskold"
~subject:"Fernsehprogramm"
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Fernsehprogramm
Competition
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Extensive form game
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Extensives Spiel
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Hörfunkwerbung
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Radio advertising
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Television programme
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Altmeppen, Klaus-Dieter
Gabszewicz, Jean Jaskold
Laussel, Didier
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Sonnac, Nathalie
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Journal of economics & management strategy : JEMS
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Handbuch Unterhaltungsproduktion : Beschaffung und Produktion von Fernsehunterhaltung
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JMM : the international journal on media management
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The Business of Entertaining / Medien, Märkte, Management
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Programming and advertising competition in the broadcasting industry
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
Journal of economics & management strategy : JEMS
13
(
2004
)
4
,
pp. 657-669
Persistent link: https://www.econbiz.de/10002393574
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