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~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Social network"
~type_genre:"Article in journal"
~type_genre:"Non-commercial literature"
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Social network
Internet marketing
49
Online-Marketing
49
Consumer behaviour
27
Konsumentenverhalten
27
Social Web
25
Social web
25
Online retailing
16
Online-Handel
16
Viral marketing
16
Virales Marketing
16
E-commerce
11
Electronic Commerce
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Advertising effects
10
Werbewirkung
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Social media
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Beziehungsmarketing
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Chen, Shengjun
1
Daiser, Peter
1
Gu, Rui
1
Göttel, Vincent
1
Lin, Jiabao
1
Luo, Xin
1
Oh, Lih-Bin
1
Wang, KanLiang
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Wirtz, Bernd W.
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Yan, Yanmei
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Journal of electronic commerce research : JECR
Journal of business research : JBR
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
14
Business horizons
7
International journal of hospitality management
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Technological forecasting & social change : an international journal
7
International journal of e-business research : an official publication of the Information Resources Management Association
6
International journal of internet marketing and advertising : IJIMA
6
Journal of retailing and consumer services
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
European journal of marketing : EJM
5
Information systems research : ISR
5
International journal of business information systems : IJBIS
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of internet commerce
5
Journal of marketing communications
5
Electronic markets : the international journal on networked business
4
Global business review
4
Information technology and management
4
International journal of technology marketing : IJTMkt
4
Journal of management information systems : JMIS
4
Journal of marketing management : MM
4
Journal of strategic marketing
4
Psychology & marketing
4
Computational & mathematical organization theory
3
EERI research paper series
3
European research studies
3
International journal of Indian culture and business management
3
International journal of accounting and information management
3
International journal of advertising : the review of marketing communications
3
International journal of business and globalisation : IJBG
3
International journal of business excellence
3
International journal of economic research
3
International journal of electronic commerce : IJEC
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of hospitality marketing & management
3
Journal of marketing
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of organizational computing and electronic commerce
3
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ECONIS (ZBW)
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1
Understanding the impact of social commerce website technical features on repurchase intention : a Chinese guanxi perspective
Lin, Jiabao
;
Yan, Yanmei
;
Chen, Shengjun
;
Luo, Xin
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
3
,
pp. 225-244
Persistent link: https://www.econbiz.de/10011746728
Saved in:
2
Social networks : usage intensity and effects on personalized advertising
Wirtz, Bernd W.
;
Göttel, Vincent
;
Daiser, Peter
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
2
,
pp. 103-123
Persistent link: https://www.econbiz.de/10011669615
Saved in:
3
Developing user loyalty for social networking sites : a relational perspective
Gu, Rui
;
Oh, Lih-Bin
;
Wang, KanLiang
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
1
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011452162
Saved in:
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