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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing"
~language:"eng"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Lehrbuch"
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Subject
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Konsumentenverhalten
Consumer behaviour
560
Fashion
219
Mode
218
USA
198
United States
197
Clothing industry
152
Bekleidungsindustrie
151
Beziehungsmarketing
151
Relationship marketing
151
Brand management
142
Markenführung
142
Clothing
125
Bekleidung
121
Brand image
114
Markenimage
114
Marketing management
106
Marketingmanagement
106
Social Web
92
Social web
92
Textile distribution
83
Textilhandel
83
Brand
81
Markenartikel
80
Marketing
69
Customer satisfaction
68
Kundenzufriedenheit
68
Internet marketing
67
Online-Marketing
67
Online retailing
64
Online-Handel
64
Luxury goods
63
Luxusgüter
63
Einzelhandel
53
Lieferantenmanagement
53
Retail trade
53
Supplier relationship management
53
Innovation
52
Advertising
47
Viral marketing
46
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Undetermined
258
Free
11
Type of publication
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Article
558
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
Article
Lehrbuch
Aufsatz in Zeitschrift
560
Collection of articles of several authors
2
Sammelwerk
2
Case study
1
Fallstudie
1
Language
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English
Author
All
Grewal, Dhruv
7
Lennon, Sharron J.
7
Palmatier, Robert W.
7
Phau, Ian
7
Kumar, V.
6
Haws, Kelly L.
5
MacInnis, Deborah J.
5
Walker Reczek, Rebecca
5
White, Katherine
5
Chattaraman, Veena
4
Dahl, Darren W.
4
Fuchs, Christoph
4
Hamilton, Ryan
4
Houston, Mark B.
4
Johnson, Kim K. P.
4
Khare, Arpita
4
Lee, Yuri
4
Sadachar, Amrut
4
Schreier, Martin
4
Thomas, Jane Boyd
4
Yan, Ruoh-nan
4
Ailawadi, Kusum L.
3
Barone, Michael J.
3
Bijmolt, Tammo H. A.
3
Botti, Simona
3
Chandukala, Sandeep R.
3
Choi, Dooyoung
3
Choo, Ho Jung
3
Costa, Marconi Freitas da
3
Du, Rex Yuxing
3
Eckhardt, Giana M.
3
Fang, Eric
3
Ferraro, Rosellina
3
Hennig-Thurau, Thorsten
3
Herrmann, Andreas
3
Hodges, Nancy
3
Inman, J. Jeffrey
3
Ittersum, Koert van
3
Jain, Sheetal
3
Janakiraman, Ramkumar
3
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Published in...
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Journal of fashion marketing and management
Journal of marketing
Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
239
Journal of food products marketing
231
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Source
All
ECONIS (ZBW)
560
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1
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560
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1
Country-of-origin effects on consumer cognitive structures and preference for foreign brands among elites
Rodrigo, Padmali Gawri Kumari
;
Khan, Hina
;
Naser Valaei
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10014495499
Saved in:
2
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
3
Exploring online consumer reviews of customized apparel products
Shin, Eonyou
;
Kincade, Doris H.
;
Han, Jinhee
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 139-160
Persistent link: https://www.econbiz.de/10014495507
Saved in:
4
Exploring young consumer's adoption of secondhand luxury : insights from a qualitative study
Rathi, Rubal
;
Jain, Sheetal
;
Garg, Ruchi
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 117-138
Persistent link: https://www.econbiz.de/10014495506
Saved in:
5
Factors affecting social media usage by market mavens for fashion-related information provision
Lee, Angie
;
Fiore, Ann Marie
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 254-272
Persistent link: https://www.econbiz.de/10014495521
Saved in:
6
How to discover consumer attention to design topics of fast fashion : a topic modeling approach
Pan, Xuwei
;
Li, Jihu
;
Luo, Jianhong
;
Zhan, Wenbang
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 273-297
Persistent link: https://www.econbiz.de/10014495522
Saved in:
7
Impact of fashion influencers on consumers' purchase intentions : theory of planned behaviour and mediation of attitude
Tiwari, Archana
;
Kumar, Audhesh
;
Kant, Rishi
;
Jaiswal, …
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 209-225
Persistent link: https://www.econbiz.de/10014495516
Saved in:
8
Increasing digital dissemination and online apparel shopping behaviour of Generation Y
Agrawal, Durgesh Kumar
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10014495500
Saved in:
9
Innovative attributes, brand reputation and behavioral consequences in the clothing industry : the roles of self-congruity and value consciousness
Nik Mohd Hazrul Nik Hashim
;
Nor Rahimy Khalid
;
Suraya …
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 379-401
Persistent link: https://www.econbiz.de/10014495540
Saved in:
10
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
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