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~isPartOf:"Journal of global information management : an official publication of the Information Resources Management Association"
~language:"eng"
~subject:"Consumer behaviour"
~subject:"Customer Relationship Management (CRM)"
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Journal of global information management : an official publication of the Information Resources Management Association
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Behavior analysis of customer churn for a customer relationship system : an empirical case study
Cheng, Li-Chen
;
Wu, Chia-Chi
;
Chen, Chih-Yi
- In:
Journal of global information management : an official …
27
(
2019
)
1
,
pp. 111-127
Persistent link: https://www.econbiz.de/10012006647
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